We Power Websites That Work

Rainmaker Platform

The Complete Website Solution for Content Marketers and Internet Entrepreneurs.

Free Trial

Synthesis

Superfast and Secure WordPress Hosting plus Content Marketing and SEO Tools.

Learn More

Copyblogger Ebooks

Grab 16 high-impact ebooks and our 20-part Internet marketing course.

Free Registration

Online Marketing Advice

Read the Blog

5 Traffic Strategies That Build Your Curation Audience

Note: This is the third of three core lessons related to content curation based on a case study of my new email newsletter Further. You can listen to the initial two episodes here: Position Your Content Curation for Success 3 Ways to Grow Your Curated Email Newsletter Faster Now we tackle the eternal question: how

[ Continue Reading... ]

Data Is Clear: To Be Effective at Content Marketing, Have a Documented Strategy

Talk is cheap. So it should come as no surprise that when it comes to content marketing strategy, simply talking about it is not enough. That is the big takeaway from the 2015 benchmarks, budgets, and trends study by Content Marketing Institute and MarketingProfs, sponsored by our own Rainmaker Platform. According to the study, only

[ Continue Reading... ]

How to Learn From Your Mistakes

Everybody makes mistakes. And everybody should make mistakes. They are unavoidable when we step outside of our comfort zones. Avoiding mistakes means avoiding growth. But we can’t repeat our mistakes. We need to learn from them. When we do, we turn negatives into positives and move forward. When we don’t, we simply run in place.

[ Continue Reading... ]

Trolls, Unkind Words, and How to Know You’re on the Right Track

At the end of the day, I just find your persona incredibly grating. Funny that I can still remember that comment word-for-word. It’s from an unsubscribe note to my email list dating back at least seven years now. I heard lots of good things back then, too. I was helping people, sharing what I knew

[ Continue Reading... ]