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Online Marketing Advice

Guest Posting Best Practices From Copyblogger’s Guest Post Gatekeeper

Many years ago, when I began developing my personal guest posting strategy, Copyblogger sat atop my “Where I Want to Guest Post” list. Five years later, I achieved my goal. So, how did I spend the time between making my list and May 23, 2013 when my first blog post appeared on Copyblogger? Rigorously practicing

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Why Copyblogger Is Killing Its Facebook Page

Have you ever stared at something, knowing you’re doing everything right, but it still won’t … freaking … work? That’s how Copyblogger has felt about its Facebook page for quite some time. As of today, the page has 38,000 “fans,” but Copyblogger’s presence on Facebook has not been beneficial for the brand or its audience.

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5 Ways to Prevent Business Burnout When Your Inspiration Starts to Flicker

In a space as fast-paced as the Internet, you know there are many tasks you “should” perform to reach more people with your story. You’re well-aware of other businesses with meteoric rises to fame and companies thrown into the spotlight seemingly overnight. In order to seize opportunities, you know you have to stay ahead of

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Want to Hook Your Readers? Apply These 10 Principles to Create Captivating News Stories

Writing well-structured articles that inform, educate, and entertain is not as easy as it looks. There are billions of webpages out there that contain poorly written, unimaginative, boring content. But those aren’t the descriptions you want associated with the media you produce, right? As all content marketers who want to grow their digital media platforms

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