Eric Mattson is an American marketer living in Stockholm, Sweden. He’s decided to do something very interesting with his blog.
Eric’s goal is to perform 1,000 interviews with people involved in marketing and social media. For example, earlier this month he interviewed Richard Edelman of Edelman PR about blogging and why the social evolution of the web is the great equalizer for public relations.
Now, with such an ambitious goal, you’ve got to expect some filler. So following up his chat with Edelman is an interview with . . . yours truly.
Seriously, I had a lot of fun talking to Eric about a whole range of subjects, including SEO, internet marketing, blogging, and copywriting. He’s a great guy, and the podcast came out pretty well, especially when you consider that he was on Skype and I was on a cell phone.
I’m sure Eric will get back to interviewing important people soon.