Copyblogger Weekly Wrap: Week of March 14, 2011

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Last week, I was in Austin, Texas for the South by Southwest conference. Which meant that I did absolutely no conferencing and instead just hung out with people and caught up with both old and new friends.

One of those old friends was Copyblogger founder Brian Clark, who told me he’d received the Copyblogger weekly wrap I’d written for last Saturday, but that he wouldn’t run it unless I bested him in an American Gladiators style competition wherein we’d attempt to knock each other off of the roof of Sonia’s rental house using giant padded Q-Tips.

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Good SEO is Simple. Really.

I remember sitting in Mr. Burgerwinner’s calculus class thinking, “Oh man, I am totally hosed.”

Maybe for you it was that time you brought your first child home from the hospital. No nurse, no buzzer, just you and … her.

What’s the common thread here? Frustration. Mystery. Terror.

A thick fog of FUD.

Sometimes, we simply have no clue how to proceed. Everybody is offering advice, and a part of us just wants to throw in the towel.

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The Charlie Sheen Guide to Winning! at Online Marketing

The Charlie Sheen Guide to Winning!

Unless you’ve been living without electricity for the last few weeks, you’ve no doubt witnessed what might be the biggest celebrity meltdown in the history of … EVER.

Charlie Sheen has skated along a downward spiral, going from the highest paid actor in television to an unemployed “winner,” ranting about conspiracies, tiger blood and Adonis DNA to anyone who will lend him an ear or microphone.

Though we don’t know how this epic tale of the Malibu Messiah will eventually end, and it’s difficult to discuss without delicate considerations for drug abuse and Sheen’s questionable mental state, believe it or not there are a few things we can learn from Sheen. Here are a few valuable branding lessons from this fiasco.

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5 Situations That Demand You Hire a Professional Copywriter

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We write a lot of posts on Copyblogger about how business owners can apply the techniques used by professional copywriters.

Strong calls to action, compelling benefits, fascinating bullet points, magnetic headlines.

With all of this information, no one should ever need a pro, right?

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New WordPress Theme: Pretty Young Thing is Ready for Her Close Up

image of the Pretty Young Thing theme for WordPress

You might be thinking, “Yeah, I’ve seen lots of great-looking WordPress themes, but I lead a vibrant, colorful life. I want my website to reflect it!”

You want a site that’s bright, charming, … and, yes, gosh darn it, pretty.

If you’ve always wanted a website that expresses your youthful exuberance, take a look at one of the latest creations from Copyblogger Media’s StudioPress division — the Pretty Young Thing theme.

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The Blockbuster Secret to Seducing Your Audience

image of secret agent in a white tuxedo

So there he was, bleeding arms tied to an unnecessarily slow dipping device, hovering over a pool full of hungry sharks, his beautiful companion’s fate bound up with his.

Everything depends on his next move. What does James Bond, perhaps the most iconic action hero of all time, do?

He cuts himself loose with his Rolex Submariner, which just happens to be equipped with a miniature buzz saw.

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