6 Ways to Sell Without Selling Your Soul

image of locked door

What’s the scariest Halloween costume you can imagine this year?

The villain from this year’s hot horror movie?

Zombies, vampires, the devil? Fat Elvis?

Not for me.

The most terrifying specter that might show up on my doorstep begging for a Snickers bar is …

The aggressive, pushy salesman.

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Introducing The Lede: A Copywriting and Content Marketing Sheet

The Lede | copyblogger.com

Welcome to The Lede.

Every week I’ll be digging up and linking to stories, news, and opinion relevant to online marketing and copywriting.

Email, social media, innovation, SEO, productivity, mobile, conversion, publishing, and everything in between.

No commentary, just a fast, single page of headlines that you can grab, scan, and squeeze for all they may (or may not) be worth.

All right then, on with it …

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The 3 Kinds of Writing That Builds a Business

Copyblogger Media is a company that was built on two blog posts per week.

In the early days it was just Brian, and those two posts. Week in and week out.

A lot has happened since then, but the basic structure of how this business is marketed remains.

The writer runs this show.

The writer should run yours too.

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7 Dirty Little Book Publishing Secrets that Every Writer Needs to Know

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Paris Hilton has one. Rob Lowe has one too. Even Sharon Osbourne’s got one.

Get your mind out of the gutter people — I’m talking about books.

Even with all their money, fame and extreme overexposure, these people (or, their people) went to the effort to become published authors. Why?

These celebrities already have more money than they know what to do with and dead tree book publishing is supposed to be dead.

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67 Elegant, Effective and FREE Website Graphics for Serious Online Publishers

image of StudioPress logo

Even though I’ve had a few over the years, “they” continue to say there’s no such thing as a free lunch.

Well, if you run a website on WordPress (or another platform), we’ve got one for you today.

Our StudioPress team wants to go ahead and hand you a collection of world-class web graphics.

Free.

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8 More Habits of Highly Effective Bloggers

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Do you ever feel as if your blog has plateaued?

Like you’ve hit some kind of blogging hump you just can’t get over?

About a year ago I wrote the 8 Habits of Highly Effective Bloggers here on Copyblogger.

I practice those habits and continue to see huge improvements in my writing — but some habits come more naturally than others.

Through this continued struggle, I’ve identified 8 more habits to help stay on top of the ceaseless blogging and writing game, to get over those humps and get back to work that matters.

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