
Here’s to a safe and joyous holiday season for you and yours. In case you’re actually looking for something to read, here are some Copyblogger gems for your solstice surfing pleasure.
See you next year!

Copyblogger is about to go on our annual holiday hiatus. We’ll be taking a break from posting while we catch up, get rested, and get excited about what we’ve got in store for you in 2010.
You may be taking a little time off yourself. Or you may still be going into the office, but the last week of the year is often a time when routine tasks slow down or stop altogether.
So what’s the smartest, most productive use you could make of the next seven days?
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In the eight Christmases since life changed my name to Dad, Santa’s list has never been more important.
In our house, the tradition is that each child requests a single gift from the big guy. The problem is, this year both kids asked for something a little beyond Santa’s typical reach.
Fortunately, my wife and I have learned enough about persuasion and selling to turn our trip to the store into an opportunity to keep the magic alive a little longer.
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The doctor cleared his throat. “I’m sorry, but I have bad news.”
He paused, looking down at the floor. He looked back up at her. He started to say something and then stopped, looking back down at the floor.
That’s when Pat began to cry.
She’d argued with herself about even coming to the doctor’s office. Her baby was a year old, and he hadn’t started crawling yet. He tried, yes, dragging his legs behind him as he struggled to make it just a few feet on the floor, but it didn’t look right. Everyone told her that she was worrying over nothing, and maybe she was, but she told herself that she would take him to the doctor, just to be safe . . .
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Brainstorming is one of the most powerful creative techniques ever devised. When used properly, it can produce more and better ideas than any other process. It’s based on the concept that two heads (or three, or four, or more) are better than one.
Many would argue that you can’t create by committee. I agree. Writing and other creative acts are best performed by individuals. Creating by committee, well . . . sucks.
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Earlier this year, Brian and I created a course called Freelance X Factor.
It was designed for the “typical” Copyblogger reader. (Smart, interested in writing, pretty savvy about social media . . . but possibly “not there yet” when it comes to packaging all of that up and turning it into income.)
The course is designed to give you a “business model in a box,” to take what you’re great at and start using it to make a better living. Our focus was to take social media writers and turn them into effective businesspeople.
While we were at it, we included a lot of content to help you become a social media rock star, if you weren’t there already.
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