Are there any three sweeter words to the ear of a blogger?
One of the points I really wanted to stress in my free Viral Copy report was that linking out often to others was one of the key secrets to blogging success. It may be counterintuitive, but it’s the engine that drives the blogosphere.
Quite a few people have been making it a point to promote free and open linking. There’s Chris Pearson’s Indie Virus, Easton Ellsworth’s Blog Tipping and most recently Mike Siger’s Link Leak Project. And uber-trooper Liz Strauss basically devotes half of her blog to pointing out others who may be under the radar.