The sign says it all – “Kids Eat Free Every Monday and Tuesday.” It’s out in front of a Mexican food restaurant on my way home.
That’s called an offer. It’s not the restaurant’s main offering (which is trading Mexican food for money). As far as that goes, this is probably the third best (out of four) Mexican food joints in my hometown.
But every Monday and Tuesday night, the place is packed. They’ve made an appealing offer that caused people to take action.