Site Sensor: Website Monitoring for Content Marketers and Online Entrepreneurs

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Any of this sound familiar?

  • You find out your site has been down for over an hour … from cranky people on Twitter and Facebook.
  • What about missing out on that time-sensitive request for proposal, because your email server wasn’t pulling new mail?
  • Is your payment processer down right now and you don’t have a clue, because the rest of your site is up and looks fine, but no one can buy?

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Check Out What’s Happening at Entreproducer

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I launched Entreproducer one year ago (to the day) as a multimedia email newsletter.

My idea was to — very publicly — lay out the experiences I’ve had running several successful online businesses, profile the entrepreneurs and companies that are pushing digital content innovation, and take a shot at sharing with where I think independent digital media is going.

After doing a bunch of writing over there (and taking a break to get some work done), Robert Bruce and I shifted into audio mode. We missed doing the Internet Marketing for Smart People Radio Show, but we also felt it was time for a slightly different angle on the business of content marketing and DIY digital media.

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Get Over Yourself and Get On Google+

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Does any of this sound familiar?

  • That’s just dumb.
  • No one’s over there.
  • Who needs another social network?

Yep, many people, including me, were saying that about Twitter in 2008. Seems we were wrong.

Now, some people are saying the same things about Google+. Some of those people owe their current careers to being Twitter early adopters.

Threatened much?

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The Martin Luther King, Jr. Guide to Inspirational Copy

Martin Luther King, Jr.

I say to you today, my friends, so even though we face the difficulties of today and tomorrow, I still have a dream. It is a dream deeply rooted in the American dream.

I have a dream that one day this nation will rise up and live out the true meaning of its creed: “We hold these truths to be self-evident: that all men are created equal.”

I have a dream that one day on the red hills of Georgia the sons of former slaves and the sons of former slave owners will be able to sit down together at the table of brotherhood.

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2013: The Year of the Online Writer

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We’re coming up on seven years since I started Copyblogger. That alone is hard for me to wrap my head around, and yet … here we are.

Since day one, it’s been about content. Not just words that fill up a webpage, but valuable information that attracts attention, drives traffic, and builds businesses.

But there’s another thing Copyblogger has always been about, and that’s the people who create the content. For the most part, especially for us, that means writers.

The last several years (and especially 2012) you’ve heard a lot about content marketing. Some might say too much, but trust me, it’s not going away. We won’t go back to straight pitches, clever commercials, and filler website copy after being offered strategic content with independent value – the Internet-empowered prospect won’t tolerate it.

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The Smartest Online Marketing Strategies for Real Estate Professionals

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Some see content marketing as the latest online marketing trend. But if you’re a Copyblogger reader you know it goes much deeper, and longer term, than that.

Content is the smart, cost-effective way to market virtually any product or service. And real estate is no exception.

If you’re a real estate professional, then you want to generate more and better leads, and convert more of those leads into sales. And the best way to do that online is the strategic combination of content, social media, and search marketing.

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