How to Win Friends and Influence People (While Sharing Social Content)

image of Dale Carnegie with his wife Dorothy Price Vanderpool.

More than 70 years ago, the American writer and lecturer Dale Carnegie published a transcendent book on people skills entitled “How to Win Friends and Influence People.”

To this day, Mr. Carnegie’s many nuggets of wisdom ring largely true, because more than anything else they speak to human nature, which for better or worse seems to change very little over time.

In the modern age of the Internet and social content sharing, we can still look to age-old truths in deciphering a code to grow an audience (win friends) and successfully market online content via social media (influence people).

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