Case Study: How One Veteran’s Podcast Built a Million-Dollar Business

traditional radio microphone

After spending many years in traditional career fields — including real estate, finance, and eight years as an Army Officer — John Lee Dumas still felt unfulfilled.

He couldn’t shake the feeling that his real calling was still out there — that there must be a way for him to feel excited to go to work every day.

He took a leap of faith and launched an interview-based business podcast called EntrepreneurOnFire. Within its first few months, the podcast became a top-ranked iTunes business podcast and earned a coveted spot on the “Best of iTunes” list.

The podcast is now the cornerstone (and biggest lead generator) of a thriving business that regularly brings in six figures each month.

Is John excited to go to work? You bet he is.

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Why Are You Still Skeptical That Pinterest Can Work For You?

Pinterest post badge

Pinterest may bug you.

What with all the images of Italian sunsets and glamour pics of Ryan Gosling.

But so what?

Pinterest, with its 70 million users, is driving an avalanche of referral traffic to websites and blogs.

Right now, Pinterest drives more referral traffic than Twitter, StumbleUpon, Reddit, YouTube, LinkedIn, and Google+ … combined.

And contrary to popular belief, maybe contrary to even your belief, that traffic is converting … because many pinners use the site specifically for product and content discovery. (Get ready for some compelling stats about this in a minute.)

This makes Pinterest a powerful tool for ecommerce.

So if you’ve been ignoring Pinterest, you’re late. But there is still time to catch up — and you should.

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Case Study: How One Young Woman Wrote Her Way to a Thriving Business

Content Marketing Case Studies | copyblogger.comBella Vasta has grown the one-person pet-sitting business she started right out of college into a thriving enterprise of pet- and house-sitters.

What is her secret?

That there is no secret.

Bella’s success has been powered by a foundation of smart, proven content marketing strategies.

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8 Smart Ways to Combine Blogging with Email Marketing for Best-Selling Results

peanut butter and chocolate

Your blogging and email marketing efforts are like chocolate and peanut butter.

The nutty crunch of peanut butter and the sweet bliss of chocolate are each great solo. But when combined, you get Reese’s Peanut Butter cups — the #1 selling candy in the United States.

You can get that same kind of best-selling synergy with a content marketing strategy that smartly combines blogging and email marketing.

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How One Man Saved the Family Furniture Business, Then Built a Wildly Successful Online Fitness Company

Content Marketing Case Studies | copyblogger.com

Ryan Masters has done the heavy lifting a successful content marketing strategy demands, and it has enabled him to break into one of the Internet’s toughest markets: men’s fitness.

He’s made his mark by publishing short, insanely useful workout videos and sending daily emails to his loyal subscribers. He calls his community “his Spartans,” and he’s passionate about helping them achieve their best lives.

Ryan also runs an Internet marketing consulting firm that helps businesses achieve success through Google advertising and analytics. His smart tactics and strategic Adwords management have generated over $4.2 million in revenue for his clients.

I was lucky enough to sit down with Ryan and ask him some questions about how he’s achieved his amazing success.

Turns out, he’s not just another pretty face.

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20 Tips for Producing Way Better Webinars

Image of Television Set

A smart, well-run webinar is one of the most powerful tools in the content marketer’s toolbox.

If you present an organized, content-rich webinar and you make a connection with each audience member, you’ll be well on your way to becoming an authority in your field.

But, if you present a webinar with faulty slides, cackling audio, or worse … you’ll likely lose the trust and respect of the audience that you’ve worked so hard to gain.

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