The Amazing Copywriting Machine

Bill was a struggling copywriter with a big idea.

He’d spend hours and days laboring over headlines, landing pages, ads, and emails for his few clients, but the results of his work were often not worthy of comment.

He’d had enough.

One warm Friday night, he decided he would build a machine — a copywriting machine — that could be fed raw data on one end, and would spit out highly converting copy on the other.

If he got it right, the business world would beat a path to his desk.

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5 Marketing Links You Can Thank Me For Later

The Lede | copyblogger.com

This week on The Lede

  • Why Are You Waiting to Get Picked?
  • How to Accomplish More by Doing Less
  • Why “Digital First” is Better
  • Why Weirdos Get Ahead at Work
  • Louis C.K. on Patience in Building Your Platform

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5 Writing Links You Can Use in the Field

The Lede | copyblogger.com

This week on The Lede

  • Why You Should Write Daily
  • Why Originality is Overrated
  • The Few Sentences You Need to Dominate Your Market
  • David Ogilvy’s Obituary
  • 10 Ways to Write Clearly. No, Make that 1.

Want to grab even more useful links (beyond those that make The Lede)? Follow @copyblogger on Twitter.

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5 Writing Links You’ll be Glad You Clicked

The Lede | copyblogger.com

This week on The Lede

  • Jerry Seinfeld’s Secret of Productivity
  • If You’re Stuck for Ideas, Go for a Walk
  • How to Consistently Write 1000 Words a Day
  • The Reuters Guide to Cultivating and Keeping Good Sources
  • You Can Be Busy or Remarkable — Not Both

Want to grab even more useful links (beyond those that make The Lede)? Follow @copyblogger on Twitter.

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The Hipster’s Dilemma

Dave — one of the finest hipsters that the city of Portland, Oregon had ever produced — had the crowd at the house party eating out of his hand.

His frames were flawlessly authentic.

His philosophizing on the underground bands of the day, and the importance of taking long, literary walks in Prague was effortless.

His posture … perfectly post-postmodern.

But as the can of Pabst Blue Ribbon slowly began to warm in his hand, Dave could not shake a deep sense of emptiness.

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5 Content Marketing Links Worth Reading

The Lede | copyblogger.com

This week on The Lede

  • The One Tool that Will Make You Better at Everything
  • Is Audio The Next Big Thing In Digital Marketing?
  • 4 Reasons Content is the Startup of the Future
  • A “Revolutionary” Marketing Strategy
  • Thomas Edison, Power-Napper

Want to grab even more useful links (beyond those that make The Lede)? Follow @copyblogger on Twitter.

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