The Dysfunctional Guide to Blogging (and Business) Success

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Ever wonder how some bloggers seem to suddenly take off — or come out of nowhere and steal your attention and your audience?

Their subscriber numbers blow up into the six-figure digits … they garner a gargantuan mob of Twitter followers … and everywhere you look people are talking about them.

To top it all off, they land the book deal, the sweet speaking gigs, and the adulation by big media.

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A 52-Installment Content Marketing Course (Free, and Right Here)

The Copyblogger Content Marketing Codex

Listen. If you are even remotely connected to the marketing and advertising world then you’ve probably heard the word “content marketing.”

You’ve at least been exposed to it:

  • Blogging
  • Google+ Hangouts
  • White papers
  • Tutorials
  • Email Autoresponders

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How to Become an Exceptional Writer

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A man and boy sit in an old house crowded with furniture, sunlight, and dust.

The man stomps his foot on the hard-wood floor. He’s wearing a white shirt, black jacket, and black derby hat.

The boy is wearing the identical outfit. A guitar rests on his tiny knee. Tiny fingers grip the strings. Tiny fingers pluck the strings.

The man is nodding, rocking as the boy plays.

The man is Jack White — of The White Stripes, The Ranconteurs, and Dead Weather fame.

The boy is his son.

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Get Paid What You’re Worth: 37 Negotiation Tactics for Every Freelance Writer

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Do you freak out when you hear the word negotiation?

Does your gut turn, palms sweat, and heart pound when it comes down to talking price? Do you self-medicate with Tums and a tumbler of Wild Turkey?

Trust me. I understand. I’m not a natural born negotiator. I hate conflict. I hate rejection. But if writing is your business I’ve learned this: you have to know how to negotiate.

Making a living depends on it. But it doesn’t have to be hard.

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12 Lessons Learned from 12 Years of Writing

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Writing is hard.

Writing something worth sharing is even harder.

Writing something worth keeping — hardest.

That’s twelve years of professional writing experience summed up in fifteen words.

Experience that starts with a stint as a junior copywriter writing product descriptions … that morphs into a managing editor with my own staff of writers and proofreaders at an international organization … and ends with a successful business as a freelance web content strategist.

Writing has been my professional life. And naturally, I have a lot to say about it.

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10 Ways to Beat Online Obscurity

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Listen, I’ve got some bad news for you.

More than likely, no one knows who you are.

And more than likely, they never will.

How can I say that with such authority? Easy.

As of December 2010, there were over 152 million blogs on the Internet — in the U.S. alone.

That’s a lot of noise, with not a lot of signal coming through. Despite all the talk about relationships, conversation and reputation, online competition is tough.

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