Because of the high consumer demand for content, we content marketers swoop in to fill that demand. And often because of the heavy demand of our publishing schedules, we get lazy with our arguments.
We fall into logical fallacies — mistakes of reasoning — that ultimately make us look dull, careless, or just inexperienced. They make it difficult to build trust with our audiences.
When you produce logical content consistently, you define yourself as professional and set yourself apart from the noise.