Content marketing tools and training.
I have made this letter longer than usual, only because I have not had time to make it shorter. ~Blaise Pascal (1623-1662).
We are inundated with information. People are starved for time and as such they greatly respect and value short correspondence, articles and blog posts.
If you want people to read something, make it short and concise. A paragraph that runs five sentences long is daunting and there is a good chance that the reader will not read it.
I don’t really want to spend more than 20 minutes a day on writing articles. And I spent no more than 20 minutes to write this article.
I realize this is writing blasphemy. Internet marketing is powered by content, and content is king. But when I have a daily schedule to post on and a business to run, I don’t have time to spend hours polishing every single blog post or writing 2,000-word articles.
Writing quickly doesn’t mean compromising on writing well, though. I’ve got seven tips to get you in and out of that composition box in twenty minutes – without sacrificing quality.
