You’ve seen the conversation and heard the wild conjecture about the content apocalypse.
Let’s be honest. Marketing zombies caused this problem.
That’s right, you heard me. Marketing zombies.
Their undead shuffling has spammed the world with a ceaseless stream of bad posts, bad emails, bad white papers, and bad videos. Perfectly good marketers and writers have been bitten, turning into undead content machines, oozing black goop all over the interwebs.
You can see their moans all over Twitter, Facebook, and Google+.
But the content apocalypse is just a cautionary horror story shared by marketers who are sick and tired of seeing their friends turn into zombies.