Matt Cutts went Richard Sherman on guest blogging today.
The gist of his personal blog post — entitled “The decay and fall of guest blogging” — is this:
Guest blogging was once an authentic way to reach people, but now it’s spammy, so we should all expect Google to start spanking sites that publish guest blogs.
In his words:
So stick a fork in it: guest blogging is done; it’s just gotten too spammy.
We publish articles from guest contributors here at Copyblogger. You may too on your site. You’ve probably written a guest blog post, or two, or ten. Are you screwed? Are we all?