How Successful Writers Curate Ideas

The blank page.

Writer’s block.

Newer writers often claim to fear both of these. We’ve all been conditioned to do so. (I admit: I still do sometimes too.)

But as I’ve studied writers, successful writers, I’ve found that most of them have found ways to overcome the trepidation of the blank page, and most don’t even consider “writer’s block” to be a real thing.

So what is it that separates these writers from you and me?

Two traits, I’ve found:

  1. They have found a way to channel their fear into productivity.
  2. They have a system for recording and recalling ideas.

And make no mistake, number two has a huge impact on number one.

Because if you know that you always have a catalog of great ideas to fall back on for those days when you wake up with nothing fresh in your head, it completely removes that fear of the blank page from the equation.

So how do you do it?

How do you create, maintain, and use that catalog of great ideas?

That is the subject of today’s episode of The Lede.

[ Continue Reading... ]

AWeber Now Offering 7 Beautiful, StudioPress-Inspired Email Templates

studiopress-themes1

How do you design an email template that looks and feels like your own website design?

Sounds like it would be hard to do, doesn’t it?

You either need to be a whiz with code, or you need to find an email marketing service that just so happens to have templates that look and feel like your website. Not very likely.

Until now … because AWeber decided to do something about it.

Many of our StudioPress customers now have an email marketing option that will seamlessly extend their website’s branding into their email communication …

[ Continue Reading... ]

It’s Time For Our Annual Summer Brake at Copyblogger

Image of a deck overlooking the ocean near some tiki huts, with a pelican standing near a laptop that lays on the deck

As we do each summer, the time has come to tap the brakes on our posting schedule.

We’re not turning off the free blog content spigot completely, not by a long shot. Just slowing down a bit.

Why?

Sonia summed it up perfectly in her summer post last year. So I’ll just let her tell you:

We spend a lot of time teaching people how to build smart, sustainable businesses with content. The kind of businesses that give us enough free time to have some decent work-life balance.

After all, working your own schedule, to suit your own life, is one of the biggest benefits of running a business, right?

Makes sense to me.

[ Continue Reading... ]

The 5 W’s of Link Curation

When someone shares a link, and you click on it, and you are moved in some way by it — to action, to inspiration, even to tears — how do you feel about the person who shared it with you?

You likely feel equal parts appreciation and respect. If you’re honest, you might even feel a slight twinge envy. (Damnit, why didn’t I find that link to share first!)

It’s okay.

Being the clicker and the consumer is just fine. Content marketing is an ecosystem, and we all have to play multiple roles to keep it in motion.

But there is no reason you can’t be the link sharer more often. There is no reason you can’t consistently share useful links so that the appreciation and respect of an audience gets directed towards you.

To do this, all you have to do is understand the who, what, when, where, and why (plus the how) of link curation.

Which just so happens to be the subject of this week’s episode of The Lede.

[ Continue Reading... ]

Why You Should Curate Content (And How to Do It Right)

Why are we doing a four-part podcast series about content curation?

Because it’s a concept that is easy to understand, but not always easy to execute. It requires commitment, strategic thinking, and that most precious of resources: time.

But when you do it right, and do it right consistently, content curation can be a foundational building block of your authority.

And if you follow Copyblogger, you know how important developing and maintaining authority is.

In the first episode of this series, Demian and I discuss what content curation is, the benefits of doing it, and provide an overview of how to do it effectively.

[ Continue Reading... ]

How Freaks and Misfits Can Succeed in Business: A Conversation with Chris Brogan

Do you refuse to settle?

Do you want to do things your way?

Do you have a different way of looking at the world?

And, most importantly, are you looking for a way to make your weirdness an asset?

If you answered “Yes” to any of the four questions above, then I’ve got a great book recommendation for you.

And the author of said book (you know him well) is this week’s guest on The Lede:

[ Continue Reading... ]