What One of the World’s Great Novelists Learned About Writing from David Ogilvy

Image of Vintage Schoolhouse Interior

Salman Rushdie is one of our greatest living novelists.

His novel, Midnight’s Children, won the Man Booker Prize in 1981, and in 2008 the novel was named the Best of the Bookers, the best Booker winning novel since the prizes’ inception.

However, before Sir  Salman Rushdie was a famous, knighted novelist, he was a copywriter under the suspender-wearing, direct marketing pioneer, David Ogilvy. Yes, that’s right. The great novelist learned from the great copywriter.

[ Continue Reading... ]