This guest post is by Leo Babauta of Zen Habits.
Millions of blogs talk about the same thing your blog does.
Read that sentence again and let it sink in for a moment. With so many blogs talking about the same topics, how will you differentiate yours from the rest? How can you come up with new and interesting angles on the same topics for both your post and your overall blog theme?
If you don’t mind being just another blog among millions, just keep talking about the same thing. But if you want to make the Technorati Top 1,000 (I did it in five months, and got to 11,000 subscribers and 1 million page views a month in that period), you have to find a way to get noticed. You have to stick out from the crowd.
How do you get noticed? You gotta be bold.