You’ve heard it before, I know. You have seconds — seconds — to make a good first impression with your brand.
Depending on who you ask it might be seven seconds. It might be three. It might be a split second.
You’ve got to make an immediate positive impact, or you’re toast. The worst part is that you may never get the chance to make an impression again.
The pressure’s on. Where do you start?
I’m here to tell you that it’s actually not that complicated.