Put a couple of tablespoons of fuel in your car’s tank today, and see what happens to the car.
I’ll tell you what happens.
It’ll probably take you a few inches further down the road.
And you’ll say to yourself: “What the heck? What difference will a few inches make?”
Just as you’d say: “What the heck? What difference will a word or two make to enhance the power of a headline?”
The post is by Sean D’Souza
Writing headlines for articles is like witchcraft. You have to know the spells, and chant before you can create awesome headlines, right?
Nah!
What you really need is a factor of new.
And also a bit of knew.
Headline writing is an art, right?
No it’s not. But you can’t have waffle.
So how would you define waffly-headlines? Waffly headlines have terms like this:
Does your office have workplace-stress?
