
Step into a bookstore, find the business section, and pull out a book. Then flip the book to the back cover.
Here’s what you’re sure to find on virtually every business book: A selection of well-chosen fascinating bullets.
And there’s a reason why bullets make it to the back cover of a book.
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Write. Edit. Write. Edit. Edit. Edit. Edit. Write.
Does this sound familiar? If it doesn’t then you’re probably from Mars, because most of us drive ourselves crazy with self-editing when we write.
And it’s not only when writing.
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There are writers. And then there are writers.
But I was a cartoonist.
Let me take you way back to the year 1988 for a lesson in shutting up.
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A lot of golfers envy Tiger Woods. And a lot of bloggers envy Gary Vaynerchuk.
But is that a good comparison?
It may well be, because Gary has used social media to rocket his company to fame (and reasonable fortune). And he’s done it mostly through blogging and social networking.
So does that mean Gary Vee succeeds purely on the basis of his enthusiasm, content, and consistency? Of course, all of that counts.
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Turn on your TV at 6 pm. What do you get?
The news, right?
Then turn it on tomorrow, and the day after, and the day after, and the week after.
You can turn in on at any day and guess what?
The news is still on at 6 pm.
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There’s a specific reason why I wake up in the morning and end up writing 3-4 articles before I even hit the first sip of coffee. It’s because I’m all charged up.
The emotions are flowing:
- I’m happy.
- Or I’m sad.
- Or I’m frustrated beyond belief.
And the reason why I get into these crazy moods is because I’ve just read a blog post. Or someone’s just written me an email that I strongly disagree with, or maybe simply asked me a question.
I don’t need caffeine to get going.
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