Comments on: The Billy Mays 5-Step Guide to Easy Selling

By: copyblogger: The Billy Mays 5 step guide to easy selling :: Launch Clinic

copyblogger: The Billy Mays 5 step guide to easy selling :: Launch Clinic — Sat, 27 Nov 2010 18:46:40 +0000

[...] post The Billy Mays 5 Step Guide to Easy Selling is a very good summary of the keys to Billy’s [...]

By: Johnny’s Copyblogger Wrap-Up: Week of March 22, 2010 | Copyblogger

Johnny’s Copyblogger Wrap-Up: Week of March 22, 2010 | Copyblogger — Sat, 27 Mar 2010 16:00:02 +0000

[...] post also made me miss Billy Mays. Can you imagine how loudly he could have sold ShamWows? You’d be like, “Man that [...]

By: Marketing to Fedora’s Target Audience « John Poelstra

Marketing to Fedora’s Target Audience « John Poelstra — Fri, 04 Dec 2009 13:39:22 +0000

[...] December 4, 2009 · Leave a Comment I am thinking of Fedora in light of an article about Billy Mays on Copy Bloggler. [...]

By: J.R

J.R — Tue, 08 Sep 2009 00:18:21 +0000

Billy Mays was a great salesman who catered to the general public. It’s really not that hard to sell to the public when you have a good “hook”. The question is, could Billy sell to a purchasing agent of big company who is skeptical and not easily swayed. If he could have done that, then he would truly have accomplished the art of selling.

By: Need Help Marketing? » Blog Archive » Billy Mays the Unapologizing Direct Marketer

Thu, 06 Aug 2009 04:32:43 +0000

[...] We came across this fantastic blog post over on CopyBlogger: The Billy Mays 5-Step Guide to Easy Selling [...]

By: David Keith Daniels

David Keith Daniels — Wed, 05 Aug 2009 14:41:33 +0000

What I believe is the key to Billy May’s success was his intuitive understanding of his buyers. He could get into the heads of his buyers in a way that connected to the problems they had and present a solution that was a perfect fit.

By: Laura @ thicker than water

Laura @ thicker than water — Wed, 05 Aug 2009 03:42:04 +0000

“It must be demonstrable” is a key element that I think a lot of people underestimate. Maybe you don’t have before and after pictures of wood floors that you can show, but you need to keep in mind that there must be some perceivable benefit. When I think back to my days as an education major, my professors used to tell me that “The student will understand” is not a viable learning objective; “the student will list,” “the student will write,” “the student will demonstrate” are. And so it goes with selling a product. You can’t just tell me it’s better, you have to show me. Even if it isn’t better, I’ll buy it if you give me a better demonstration.

As for Billy himself, I won’t go so far as to say that I liked him, but I can tell you that the new OxyClean commercials can’t hold a candle to the ones he dominated. My 2-year-old son is a fan though.

By: Scott @sydneydesign

Scott @sydneydesign — Mon, 03 Aug 2009 05:22:31 +0000

Hi Great post thanks, i always thought selling on the page was hard but this has given me some good ideas.

By: sotiris

sotiris — Sun, 02 Aug 2009 19:31:50 +0000

Some great advice beneficial to both people starting out.
And veterans who have forgotten to review the products they are selling. Before they sell them using this criteria.

By: Josh H

Josh H — Sun, 02 Aug 2009 03:57:51 +0000

I guess you could consider me one of the ones that liked Billy. He is worth taking a look at for inspiration on selling! Sad to hear about him passing away.