I got a great question last week after my presentation at our live Authority Intensive event in Denver.
What do I do if I feel like I’ve outgrown my audience?
I think a lot of business owners run into this.
Maybe the owner has personally and professionally grown a lot, but the customer base is still very much made up of newbies. Or maybe the topic isn’t as exciting as it used to be.
But there’s something that fascinates me about content-based businesses (online or off, actually). And the single most commonly used word I’ve heard business owners use to describe it is spooky.