How About a Copyblogger T-Shirt?

If you’re like me, you love t-shirts. And if you’re also like me, you’ve had that recurring fantasy where you become fabulously wealthy simply by dreaming up pithy statements that throngs of fans proudly display on their chests.

That fantasy has never quite worked out for me (or anyone I know). But we’ve had quite a few requests for Copyblogger t-shirts over the years, and as far as I’m concerned, that’s a pretty close next best thing.

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How to Keep Your Email Marketing
List from Hating Your Guts

image of man with megaphone

(Nudnik: Yiddish for pain in the ass, nuisance, pest, a marketer who sends too many emails to his house list)

Okay, so how do you know when you’re being a nudnik?

That is, how do you know when you’re sending too many emails to your money pot, your gold mine — your email list?

Consider the following …

If your email open rate is lower than the relative humidity in the Sahara Desert … you’re probably being a nudnik!

If after every send, your list shrinks faster than cotton underwear in a hot water wash … you’re definitely a nudnik!

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Introducing Copyblogger Radio

After years of saying we’re going to do it, we’re doing it — a Copyblogger weekly podcast (that we won’t be calling a podcast). It’s Internet Marketing for Smart People Radio, and it’s designed to help tie together the things we talk about on Copyblogger into a coherent strategy you can use to build your business with online marketing.

The show is hosted by Robert Bruce, our copywriting poet and resident raconteur, and will feature appearances by me, Sonia, and the occasional special guest. Each week we’ll dig into current happenings in social media, content marketing, and SEO, while also exploring the fundamentals that drive smart Internet marketing.

In this episode Robert and I discuss:

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Fanning the Social Media Flame
for Viral Exposure

image of lit match

Are you a content marketer? If so, you have a choice to make.

You can sit around and wait for your content to go viral.

You can hope you’ll get sudden bursts of traffic, hope your readers will spread the word, hope your content will catch fire.

Or you can bring your own matches and lighter fluid to set the dang thing aflame yourself.

As bloggers and content marketers, which will you choose?

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The Mad Men Guide to Changing the World with Words

image of Jon Hamm as Don Draper

Mad Men made writers sexy again.

Donald Draper is dark and moody and mysterious in all the right ways. He’s powerful, able to send staff scurrying from his office with a scowl.

And he’s a creative genius too, lounging on his office couch, sipping whisky, and crafting the perfect slogan to capture the minds of America.

He makes it all look so freaking cool.

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Copyblogger Weekly Wrap:
Week of October 25, 2010

image of Copyblogger Weekly Wrap logo

Two weeks ago in Vegas, I earned a new distinction. While on the stage during a Blogworld Expo keynote, Sonia Simone declared me an expert in something. Something cool. Something I can’t repeat here because this is a PG-13 blog — but if you’re feeling saucy, this video contains the original R-rated phrasing (somewhere in point #4, which starts at 50:33).

I’m going to get shirts made so that everyone will know what I stand for. I’m going to wear my new distinction proudly. Who’s with me?

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How to Run a Fearless Small Business

image of spooky house

Halloween means exactly three things to me: pumpkin carving, costumes, and everyone I know trying to frighten the crap out of me with scary movies.

Doesn’t matter how many times I explain I hate scary movies. Everyone insists that scary movies are part of the Halloween experience and that what I really need on All Hallow’s Eve is to watch a bed swallow up Johnny Depp and his crop-top football jersey.

I don’t know about you, but I have enough fear in my life without Freddy Krueger. I call it “running a business.”

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Join Our StudioPress Affiliate Program and Earn 40% Commissions

Genesis by StudioPress

The best of the best premium WordPress themes ~Mashable

I’d like to invite you to join the new affiliate program for StudioPress, the division of Copyblogger Media devoted to WordPress designs powered by the leading Genesis Theme Framework. The premium theme market continues to grow rapidly along with WordPress, and there’s good money to be made by savvy bloggers and online marketers.

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How to Put Yourself into an
Effortless Writing Zone

image of woman meditating

Writing can be a struggle. But for most writers, the writing isn’t the hard part.

Come on, think about it.

You don’t struggle (too much) over how to spell words or use proper grammar. You know how to put a reasonable piece of content together.

It might need to sit overnight for that final polish, but you aren’t a beginner learning the basics anymore.

The killer is starting.

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Does Your Site Hold Up to the
Window Shopping Test?

image of red rain boots

Window shopping can be a disillusioning experience. A beautiful display can pull you in, only to lead to a shop with a bad selection and lousy customer service. Which makes it less fun to pop back onto the street to continue the search.

Online businesses have window displays too — or at least a good counterpart. If you’re doing business online, you may be surprised to know that your window display could be making promises that your store doesn’t deliver on.

Follow along with me and my daughter as we shop for new rain boots, and you’ll discover what works and what doesn’t when you’re creating an online “window display” to entice your customers to buy.

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