I clearly remember that first day I wandered into an IKEA megastore.
A line from that famous Eagles song came to mind: “Welcome to the Hotel California… You can check out any time you like, but you can never leave.”
The Selfish Path
IKEA, a Swedish-based retail chain that specializes in low-cost household items, designs its stores with only one way in and one way out. The path to freedom mazes shoppers through the entire store, most of which is completely irrelevant to the shopper.