Want to be a celebrity?
You can be.
I’m not talking about being famous like Tom Cruise. You’re likely too tall to pass for Tom Cruise, even if you’re female.
What I’m talking about is being the name that pops in a person’s head when a certain area of expertise is mentioned. You want to be the go-to individual for that particular niche, especially when a citation, quote, or interview is necessary for the media (social and traditional).