As if you’re not doing enough.
You have a website. You update your blog once a week. You’re growing your email list. And you try to maintain some presence on Facebook, Twitter, and Google+.
Why the heck would you worry about Amazon and Kindle?
I used to hold the same opinion.
I liked the idea of writing a book. Who doesn’t want to be a published author?
But having to format, launch, and promote a Kindle book didn’t sound appealing at all. And apart from the snob factor of being an author, I couldn’t see how producing a book could be a valuable use of my time.
Could it seriously generate business leads?