If I asked people what they wanted they would have said faster horses.
~ Henry Ford
Pretty witty quote, right?
You’ve probably heard it before. (Even if Ford never actually said it.)
I know I have.
But what I’ve been realizing lately is that I haven’t really been applying the essence of it to my own writing, let alone my online business’ product creation.
It’s actually a pretty funny scenario.
The latter had over 200 comments.
But the thing that really interested me was the fact that 95 percent of the comments on those posts were about problems my audience was having … but not what solutions they wanted. They simply didn’t know, even when I directly asked them.
Turns out that’s my job.