Raise your hand if your website is designed for little Martian men. Go ahead. Don’t be shy.
Anyone? Anyone? I didn’t think so.
Our sites are created for human interaction. And we human beings — for all our splendiferous variety — share some universal behaviors, no matter where we’re from.
As publishers to the open web, we ignore these behaviors at our peril. What are they?
I thought you’d never ask.