Comments on: Captivate Your Audience with a Killer Opening

By: Mike Haydon

Mike Haydon — Wed, 30 Mar 2011 15:38:19 +0000

So delaying the resolution to the end (or as long as possible) is preferred?

By: The Blockbuster Secret to Seducing Your Audience | Copyblogger

The Blockbuster Secret to Seducing Your Audience | Copyblogger — Mon, 14 Mar 2011 21:05:48 +0000

[...] wrote a bit about open loops a couple years ago here. [...]

By: My 10 Favorite Killer Titles

My 10 Favorite Killer Titles — Fri, 26 Mar 2010 23:44:31 +0000

[...] your blog, Problogger – Blog Titles are ads, Performancing – How to title stuff, Seth Godin – Captivate your audience with a killer opening, Copyblogger – Why do some headlines fail, great 12 page e-book by Sean D’Souza, founder of the [...]

By: Web Marketing Search Engine Optimization

Web Marketing Search Engine Optimization — Tue, 22 Dec 2009 05:21:35 +0000

Interesting article..I really need to learn how to write openings like that…

By: My 10 Favorite Killer Titles | Max The Web

My 10 Favorite Killer Titles | Max The Web — Tue, 25 Nov 2008 19:30:39 +0000

By: My 10 Favorite Killer Titles | Marc Baumann

My 10 Favorite Killer Titles | Marc Baumann — Fri, 29 Aug 2008 00:23:41 +0000

By: Armen

Armen — Wed, 04 Apr 2007 16:59:02 +0000

Putting a little thought into your title and opening paragraph generally pays off, but not always. I wrote an article recently and put a lot of thought in the title, opening paragraph and the main content. However, it received hardly any attention…I was rather disappointed.

By: Michael A. Stelzner

Michael A. Stelzner — Wed, 04 Apr 2007 16:08:27 +0000

Brian –

It helps to have a good story to tell.

If there really is no story, it is much harder to have a captivating opening.

Would you agree?

Mike

By: Mindful Entrepreneur

Mindful Entrepreneur — Tue, 03 Apr 2007 23:01:50 +0000

It seems the best “opening hooks” violate the reader’s sense of traditional story-telling (so to speak…).

I suppose “conflict” is the right word. We all love conflict.

Great post!

By: Gerard McGarry

Gerard McGarry — Tue, 03 Apr 2007 19:17:09 +0000

In fairness Brian, I didn’t have the time to follow through on the link.

I was just making the point that often one has high hopes for a post based on the strength of the title, and a misleading title can lead to a disappointing post.

Don’t you find this is sometimes the case with poor linkbait? The writer is often more focussed on attracting clickthroughs than giving value to the reader.

Anyway, I promise next time I’ll click through!