Technorati indexes 133 million blogs. According to their statistics, about 900,000 blog posts get made every 24 hours. Every topic, every theme, and every subject has been exhaustively covered by hundreds of blogs.

So why should anyone read yours?

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At the beginning of 2008 I wrote a post called The Content Crossroads: Supernatural Success at the Intersection of Ideas. The point of the article is that innovative content often comes about when you connect two seemingly unrelated ideas or topics to come up with something fresh and new.

While there’s a lot going on in that post, a fundamental aspect of the piece involves what’s known as the Medici Effect, thanks to Frans Johansson’s excellent book of the same name. Poets, philosophers, scientists, architects, painters and sculptors from all over Europe and elsewhere came together in Florence, Italy, between the 13th and 17th centuries thanks to the patronage of the wealthy Medici family.

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Are we having fun yet?

I won’t bore you with the usual discussion about the grim state of today’s business economy. You’ve heard enough of it from politicians and pundits alike. But what I will tell you is that if you hope to survive, and yes, even thrive in dicey times you’ve got to play it smarter than ever before.

That means doing more of what makes you $$$ and less of what doesn’t.

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Image by Hugh.

Face it. There are few things as intimidating as the blinding white of a blank page.

It makes no difference if it’s an empty sheet lying on our desk, or a blank screen, aiming between our eyes. Defeating “nothing” by subjecting it to “something” with our words is what gives a writer breath.

Whether to pay our bills or please our muse, eventually words must spill. Here are ten tips to help plow past writing insecurity.

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