4 Simple Steps to Writing a Blog Post That Floods Your Inbox with Inquiries

a row of mailboxes, the largest one is bright yellow with a painted smiley face

Are your blog posts helping you win clients?

Blogging helps boost your authority, drive relevant traffic, and generate leads.

But are your blog posts working for your business?

Although business blogging is a longterm strategy, you can employ a few smart tactics to one single post in order to generate meaningful leads.

Not just one lead. But a handful or more of quality leads.

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Entrepreneurs: This 8-Letter Word Will Revolutionize Your Productivity

in a laundromat, a man has his upper-body stuck in a dryer, his legs are flailing outside the machine

If you’re an entrepreneur, does any of this sound familiar to you?

  • You’re trapped in Outlook for up to seven hours each day.
  • You want to launch a podcast, but you have no clue when you’ll be able to edit it.
  • You only have time for a fraction of the marketing you need to do to promote your new blog posts.
  • You are afraid to customize your website design since there is a chance you’ll mess something up with the code (and spend the weekend fixing it).
  • Conversions on your product landing page are dropping — and you desperately need to optimize it.
  • You can’t remember the last time you didn’t work on Sunday.

Fewer than three years ago, this reality was all too real for blogger, podcaster, and business owner Chris Ducker.

He worked 14-hour days chasing his tail around to make a living while becoming a complete stranger to his family — until he found a smarter way to run his business.

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The Pain-Free Guide to Generating Valuable Leads From Online Forums

large concrete sculpture of two hands shaking

Serious about making your living via the Web?

Then you’ve likely shelled out good money for an online course or subscription that includes access to a forum.

And if you’re anything like me, you eagerly devour the webinars, worksheets, and ebooks … but avoid the forum, as you would the pee-smelling seat on the train.

I’ve seen forums more tedious than an office cocktail party — chock-full of people who want to talk about themselves and cozy up to important people.

Not to mention it’s a total time suck to wade through all the threads before you find anything interesting.

But it turns out, my attitude was a bit cynical.

I recently found a different type of forum — one that changed my mind.

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13 Reasons to Be Pretty Damn Euphoric You Are a Freelancer

American flag

There is a good chance that by 2020 you will be self-employed.

An old Intuit report estimated that by that time nearly 40 percent of Americans will make their living as temporary workers — that is, as freelancers, business owners, or independent workers.

This could be good news.

Those who are not freelancers often look at those who are with a trace of envy. From the cubicle, the grass certainly looks greener. It is the life that you could have. And should have.

If only.

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What if Author Rank Never Happens?

Authority

Editor’s note (6/27/14): This week, Google announced they killed profile pics in search. This does not kill Google authorship nor indicate doom for Google+.

It’s simply a business decision meant to enhance the experience of the end user (searchers), particularly in mobile. Google makes hundreds of these decisions a year. What’s the best way to keep yourself on the good side of these decisions? Build online authority.

With that in mind we thought it would be a great idea to republish Brian Clark’s article “What If Author Rank Never Happens?” His message is aimed at Author Rank, but it’s appropriate for this event, too. Enjoy.

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We recently concluded an entire series of articles by our own Demian Farnworth on the topics of Authorship, Author Rank, and Google+ for the online content creator.

It was a smashing success, which indicates that writers and other online content creators are excited about these topics. And you should be.

But let’s be clear – as best as anyone can tell, Author Rank has not been implemented yet. And that means there’s some chance it may never become an algorithmic aspect of the way Google ranks web pages.

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35 Blogging Tips to Woo Readers and Win Business

black and white image from 1910 of three men with pipes looking toward the left edge of the image with intrigued expressions on their faces

Let’s not pussyfoot around it.

Blogging is a lot of work. Hard work.

Generate new blog post ideas. Write weekly content. Promote posts via social media and email.

At times, we all wonder whether our blogging efforts are paying off. Do we need to keep plugging away? Write more? Promote more?

The thought of quitting might even creep up now and then. Wouldn’t it be nice to stop worrying about your next blog post? And have some extra time to go out with friends? Or to read a book?

But the benefits of writing a business blog can be tremendous. Career-changing.

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