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One Way to Make the Connections that Can Transform Your Business

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Once upon a time I was just another hard-working web writer trying to figure it all out.

Once upon a time I was frustrated by my corporate gig. Too chicken at that point to go out on my own, and too naive to package what I did know to be able to crush it in a corporate environment.

Once upon a time I was as dazed and confused as we all are when we start out. I had a lot of passion but I also had a bunch of gaps I needed to fill in.

And if I had to identify any turning point, when I was able to find a bit of an “Aha” moment and start to pull it all together, it just might be the first week of May, 2008.

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Free Drinks, For All Our Friends …

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We’re all about using headlines that work around here, and among the most important aspects of a great headline is that it always deliver on its promise.

So yes, free drinks …

For the third year in a row, Copyblogger Media is hosting one of the biggest parties at SXSW for all of our friends and fans who are able to make it — we call it An Indelicate Diversion.

Join us Saturday, March 9th at Buffalo Billiards in Austin for an evening of hilarity, nerdery, and revelry. Doors open at 8pm. From 9pm to 10pm, the drinks are on us.

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3 Components of a Content Marketing
Editorial Calendar that Works

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I’ve been in the publishing industry for more than a dozen years now, and along the way I’ve noticed a couple of things about editorial calendars.

First, they are utterly critical for any content marketing program to be successful.

Second, most businesses don’t use them.

New social media platforms are sexy. New marketing ideas are sexy. Calendars, for most of us … not so sexy.

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Copywriting Contest: Write the
Best-Performing Subject Line and Win

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Editorial note: Our friends over at Marketing Sherpa had the cool idea of running an email subject line contest, and we couldn’t resist joining in.

The contest is now closed for new entries — thanks to everyone who participated! Read the post and comments and see if you can pick the winner — then find out who won here.

Subject lines are by far the easiest element of your email marketing to test.

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3 Seriously Good Reasons to Join Brian and Sonia at the BlueGlass LA Conference

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Brian Clark and I will both be speaking at the BlueGlass LA conference this year.

We go to lots of conferences every year — both as speakers and as attendees — but BlueGlass has some special things going for it.

You can tell that the List Post has become second nature to me, because off the top of my head, I can think of three solid reasons you want to come to Los Angeles with us on April 23 and 24.

Spoiler alert: one of those reasons is a juicy discount.

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The Surprising Old-School Secret to
Blogging Success (2012 Edition)

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You’ve probably noticed that about 80% of your blog’s success comes from “ass in chair” time.

That’s the time you spend writing posts, editing posts, finding images, pitching guest posts, answering comments, shaping up your SEO, and all the other tasks we teach you about here on Copyblogger.

You’ve got to get that stuff right. But great blogs are not built by “ass in chair” time alone.

There’s actually a significant element to your success that you may be neglecting with all that work and focus.

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