5 Things to Take Advantage of When You’re Starting Something New

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When I first started publishing content, I was obsessed with one question:

How long will it take me to grow a huge audience?

Blog readers and email subscribers … I wanted them. In vast numbers.

And I wanted them right now.

I wish I’d had a crystal ball to see all of the very real benefits I had when I was just starting to build an online presence, without the audience or subscribers.

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3 Resources to Help You Spread Your Message to the Right People with Smart Content

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I write my best drafts in my head while taking a walk or washing dishes.

But in order to complete those drafts, I need to transcend the solitary activities that enabled me to write them and tap into the minds of the people I’d like to reach. I need to strategize how I’m going to turn my ideas into refined digital content.

This week’s Copyblogger Collection is a series of three handpicked articles that will help you get out of your own mind and effectively spread your message to the right people through smart content. You’ll learn:

  • How to position your ideas for content marketing success
  • How to reach your ideal clients and customers
  • How to write for an online audience

You know what else I can do while taking a walk or washing dishes? I can listen to podcasts. Content I want to hear goes straight into my ears.

If you’d like more information about using valuable podcast content to drive digital commerce, don’t forget to sign up for Brian Clark and Jerod Morris’s free webinar on Thursday, August 27, 2015.

Space is limited, so grab your spot right now!

Register for Free:
Start a Podcast to Attract Attention and Seed Your Content Library

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The Mobile First Philosophy (and How to Start Building Your Own Mobile Strategy)


Despite overwhelming statistics and in-your-face use cases, a lot of businesses are still slow to embrace mobile in their marketing.

Those that wait are giving competitors that don’t a leg up.

Aaron Strout is the President of WCG and has been working in digital for 20 years. Aaron understands the importance of mobile for his business clients and has a knack for explaining it in a way that’s easy to understand.

In this episode of Technology Translated with host Scott Ellis, dive in with Aaron and cut through the noise to find out what Mobile First really means, how to incorporate it into your marketing strategy, and why context rules the day.

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How to Create Effective Content Experiences


This is the final part of the three-part Adaptive Content series on The Mainframe.

Hosts Tony Clark and Chris Garrett discuss how you can use adaptive content to create richer content experiences that work for attraction, retention, and conversion.

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A Creative Email Trick for Becoming a Plain Spoken Writer


Writing is weird. Unlike speaking, it’s not something we do naturally. And unless we train ourselves out of it, that weirdness renders some creative, but wooden and dense prose.

Speaking is a natural act. Every single human being has the ability to do it. And at a very young age. The reason why, says cognitive scientist and linguist Stephen Pinker, is because we have a language instinct.

We master this instinct as we imitate sounds made by mom and dad, brother and sister, nana and popo.

Soon we are forming one word sentences, then two and three words sentences, and, at around age two, we are demanding to put our seat belts on ourselves while “you worry about yourself.”

Writing, however, is another story.

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How to Become an Exceptional Writer

4 ways to become an outstanding writer

A man and boy sit in an old house crowded with furniture, sunlight, and dust.

A guitar rests on the boy’s knee. Tiny fingers grip and pluck the strings. The man is nodding, rocking as the boy plays.

The man is Jack White — of The White Stripes, The Raconteurs, and The Dead Weather fame. The boy is his son. This scene is part of the documentary It Might Get Loud.

As Jack White teaches his son to play guitar, he says:

You have to fight the guitar … And you have to win.

That’s an incredible piece of advice for playing guitar. And it’s some of the best writing advice … ever.

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