The Picasso Guide to Becoming a Social Media Legend

image of pablo picasso

During his career he was loved, hated, admired, dissed, fought over … but never ignored.

His name? Pablo Diego José Francisco de Paula Juan Nepomuceno María de los Remedios Cipriano de la Santísima Trinidad Ruiz y …

Picasso.

Anybody with a name like that was bound to lead a big, bold, messy life, and Picasso did exactly that.

I have to confess that I’ve had a creative crush on him ever since I first encountered his work in my college art history class.

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The Art of Finding Ideas

image of humphrey bogart and maltese falcon

Every writer who has ever lived has lusted after ideas.

Where are they, how do I get them, and how do I keep them coming?

If you’ve been writing long enough, you know that — like Solomon — there is nothing new under the sun.

Try as you might to sweat them out of your head or pull them gently from the stars above, there are no new ideas.

So, relax.

But the page is not going to write itself, is it? Where then do we turn for ideas that work, ideas that move, ideas that persuade?

In short, we steal them.

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How to Use 3 New Facebook Features for Better Social Media Marketing

image of facebook logo

Facebook likes to keep us on our toes, right?

They continue to evolve, thanks in part to the new competition from Google+. Facebook introduced three new features recently, including improved Photos, the Ticker, and Top News.

The buzz surrounding Google+ is forcing Facebook to improve their features and differentiate their offering. Competition is good.

But make no mistake, Facebook continues to dominate the social media scene. They recently had half a billion people log in on a single day. With those kinds of numbers, Facebook is still the big dog and still a smart place to reach customers.

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Is Starting Your Own Business Risky?

image of tightrope walker

Starting a business is risky. Horribly, terrifyingly risky.

Nearly all new businesses fail — that’s the official statistic, right? Some say 4 out of 5, some say as many as 95%.

Successful entrepreneurs have a different kind of DNA from the rest of us. Ice water runs through their veins. They thrive on risk. The more insane the odds, the better they like it.

For those of us who have families, or who just don’t feel like living on ramen for the next four years, we’re probably better off keeping the day job.

Do you believe any of those?

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What the eBook Revolution Means and How Copywriters Can Prosper From It

image of yesterday's gone book cover

You love books. Printed books.

And like most writers, you’re probably an avid reader who has spent thousands of hours with print books over your lifetime.

Perhaps you’re mourning their passing.

No, print isn’t quite dead, but it is struggling. And when publishing is fully reborn, it will be utterly different.

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The 5-Step Process that Solves Three Painful Writing Problems

image of dentist sign

Recently, I asked the Copyblogger tribe over on Google+ to name their biggest writing challenge.

From the many responses, a pattern developed:

  • How to get started
  • How to cut the fluff
  • How to finish

These three issues are really symptoms of the same painful problem, which boils down to not clearly understanding what you’re trying to accomplish with your writing. Don’t worry … it’s a fairly common ailment.

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