A Personal Story about How to Lose Your Fear of Hitting Publish


Your online business won’t go anywhere until you hit publish.

Great content needs to see the light of day, and that means pushing past your fears on a regular basis.

But how exactly is that supposed to happen?

This week on Hit Publish, host Pamela Wilson shares a personal story about compassion and fear. You’ll come away with a new mindset about your content — one that will help you feel the fear, but forge ahead and hit publish anyway.

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Why Every Great Website is a Membership Site


The world of marketing is being turned on its head. Instead of messaging that promises an experience, effective marketing must itself begin the experience.

Does that make it “marketing” any longer? Or is it something else, something valued and sought after instead of avoided?

The experience that any smart “marketer” must create is powered by content, first and foremost, because that’s what people are looking for. But what they really crave is something much deeper and meaningful.

And that’s exactly why membership truly has its privileges — for both you and your prospects, customers, and clients.

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How to Write Not-to-Miss, Valuable, Unique Content


After discovering that content marketing was the perfect fit for her online business, Editor-in-Chief host Stefanie Flaxman realized she had a lot of work to do.

What was she going to write about?

If Stefanie just copied what other freelance copy editors wrote about on their blogs or copied GrammarGirl, her writing wouldn’t stand out.

She didn’t want to invest time creating content that would just be ignored.

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How to Decide What Topic to Podcast About


Once you’ve decided that you want to be a showrunner, it’s time to decide what topic to podcast about.

Join The Showrunner hosts, Jerod Morris and Jon Nastor, as they provide insight on how aspiring showrunners should choose their topics.

Discover a few of the most important questions you should ask yourself to choose the best topic to get started with.

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How Establishing an Online Persona Can Impact Your Business


Knowing how to position yourself is key to being successful. Those who get it right are great examples of what to do and what not to do.

What would you do if you only had one shot at writing your social media bio — if you were limited to saying all that you wanted to about yourself in 140 characters or less.

Fortunately for us, there’s an “edit” button that allows us to continuously update the things we want to say about ourselves. It gives us the freedom to be “lots of things” and present them as we see fit.

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Should We Fear Content Shock? (Or Could It Actually Be a Good Thing?)


There is far more content available for consumption than time to consume it. That is not up for debate.

But what is up for debate in this episode of The Lede is whether this idea of “content shock” is something to fear … or an opportunity.

In this episode, the fourth in the Hero versus Villain series, hosts Jerod Morris and Demian Farnworth bring in Robert Bruce to discuss how much fear and loathing (if any) should be inspired by content shock.

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