Three Worldclass WordPress Themes for Savvy Online Publishers

image of Genesis Framework logo

It would be a gross understatement to say that my colleagues over at Copyblogger Media’s StudioPress division have been working like crazy on your behalf (likely because we’re now offering WordPress hosting for StudioPress customers only).

They’ve been developing and shipping so much digital goodness lately, it’s making me feel fatigued just watching.

I mean, I’m just a guy typing in his bathrobe, continually pouring coffee, and talking into a microphone once a week. I’m lucky to get a coherent sentence out in an hour.

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5 Things a Bad Dog Can Teach You About Writing Good Copy

image of a bad dog

I refer to my dog Tika as my “learning experience” dog.

In her youth, she made Marley of Marley and Me fame look like a paragon of obedient canine virtue.

Tika had a troubled past and by the time I adopted her, she had pretty much every behavior problem in the dog training books. My husband couldn’t actually touch her for the first six months we owned her.

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The Simple 5-Step Formula for
Effective Online Content

image of model of a molecule

When I was preparing for my panel earlier this month at South by Southwest, I thought a lot about what I wanted the audience to take away.

Of course, there’s always the First Rule of Copyblogger, which I preach to anyone who will listen. But telling people “don’t publish content that sucks” tends to need a little more explanation if it’s going to be helpful.

So what could I give content marketing newbies that would give them the right foundation? And how could I help content marketing veterans who weren’t finding the success they wanted? Was there a “formula” they could use that would start them on the right foot?

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The Charlie Sheen Guide to Winning! at Online Marketing

The Charlie Sheen Guide to Winning!

Unless you’ve been living without electricity for the last few weeks, you’ve no doubt witnessed what might be the biggest celebrity meltdown in the history of … EVER.

Charlie Sheen has skated along a downward spiral, going from the highest paid actor in television to an unemployed “winner,” ranting about conspiracies, tiger blood and Adonis DNA to anyone who will lend him an ear or microphone.

Though we don’t know how this epic tale of the Malibu Messiah will eventually end, and it’s difficult to discuss without delicate considerations for drug abuse and Sheen’s questionable mental state, believe it or not there are a few things we can learn from Sheen. Here are a few valuable branding lessons from this fiasco.

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5 Situations That Demand You Hire a Professional Copywriter

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We write a lot of posts on Copyblogger about how business owners can apply the techniques used by professional copywriters.

Strong calls to action, compelling benefits, fascinating bullet points, magnetic headlines.

With all of this information, no one should ever need a pro, right?

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New WordPress Theme: Pretty Young Thing is Ready for Her Close Up

image of the Pretty Young Thing theme for WordPress

You might be thinking, “Yeah, I’ve seen lots of great-looking WordPress themes, but I lead a vibrant, colorful life. I want my website to reflect it!”

You want a site that’s bright, charming, … and, yes, gosh darn it, pretty.

If you’ve always wanted a website that expresses your youthful exuberance, take a look at one of the latest creations from Copyblogger Media’s StudioPress division — the Pretty Young Thing theme.

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