Is Google+ the Ultimate Content Marketing Platform?

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As we’ve said around here a few hundred times, smart social media marketing is actually content marketing.

Why?

Because people love to share content on social networks.

If that content is yours, you’re being introduced to new people with every share … to people who now have an opportunity to know, like, and trust you enough to buy from you.

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How to Get More Search Engine Traffic

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Thousands of content creators are getting more targeted search traffic to their sites, their ideas, and their businesses by doing one thing — using our Scribe software.

Here’s what just a handful of them are saying about Scribe:

I have been using Scribe for about three months and my presence in organic listings has jumped almost 50%! I have more visitors than ever before and that is converting to more sales. Thank you for such an easy to use, effective tool. I recommend it to everyone I know!
~ Laurie Cohen

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How to Create World-Class Content by Never “Writing” Again

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Sitting at your desk, “grinding it out” is so last century.

Thing is, that didn’t work real well last century either.

Writing content that grips, moves, and sells is not about pulling inspiration out of the sky. You don’t need to sweat blood in order to come up with great stuff.

If you want to be the next Dostoevsky, that’s a different game.

If you want to write content that brings people to you and your business, relax.

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How the Art of Screenwriting Can Make You a Better Web Writer

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One of the most useful lessons I’ve learned about writing engaging content came from studying screenwriting.

It’s that every single piece of dialogue or screen direction had to be working hard to hook viewers in and keep them gripped.

Audiences don’t like fluff or irrelevance.

Write like that and you won’t keep their attention.

And while there’s no absolute science to it, the screenwriters I trained under drummed into me a single golden rule to help me write powerfully engaging content …

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What Has Your WordPress Theme Done for You Lately?

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Sure, it used to take you to dinner and laugh at your jokes. But let’s face it … the magic is gone between you and your tired old WordPress theme.

Never fear. We’ve got a magical new rendezvous in the works.

(38 of them, in fact).

If you’ve not yet heard about what’s going on over at Copyblogger Media’s StudioPress division, we’ve built a world-class theme framework for WordPress and have currently delivered (with more on the way) 38 child themes to easily skin your site.

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10 Ways to Beat Online Obscurity

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Listen, I’ve got some bad news for you.

More than likely, no one knows who you are.

And more than likely, they never will.

How can I say that with such authority? Easy.

As of December 2010, there were over 152 million blogs on the Internet — in the U.S. alone.

That’s a lot of noise, with not a lot of signal coming through. Despite all the talk about relationships, conversation and reputation, online competition is tough.

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