What Purple Rain Can Teach You About Effective Online Marketing

Purple Rain

Ever had an idea that couldn’t miss?

You took immediate action, created the perfect warm-up content, the best launch strategy, and the perfect offer . . . .

And then it totally failed.

So yeah, the film Purple Rain contains the consummate lesson on this one.

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How to Make Money with Free

image of sign saying yes, it's free

We live in a world of free. If you’re trying to make money, especially online, you might think that would make things difficult.

Every day, someone releases a new eBook, video, or podcast that not only contains tremendous value, but gives away many of the “tricks of the trade” that we used to have to pay for.

You’d think that the paid content business would be shrinking in the face of all this free information, but it keeps getting stronger. How can that be?

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The Quentin Tarantino Guide to
Creating Killer Content

image from the film Reservoir Dogs

In a recent Copyblogger post discussing how the king of content is being slowly usurped by the Crown Prince of Context, author Larry Brooks referenced the remarkable opening scene of Quentin Tarantino’s new movie Inglourious Basterds.

There are few writers like Tarantino, and though his verbal carpet bombs and kinetic escalation of violence aren’t for everyone, there is no doubt that the dude follows his muse. Those who love him will eagerly wait in lines wrapped around the block to show their support.

In short, Tarantino sells it every time. And by it, I mean an ironclad belief in the worlds he’s created.

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Why Content is No Longer King
(And Who’s Taking His Place)

image of a crown

Since the very first blog, written around an ancient campfire somewhere in the moist foothills of Seattle, content has been crowned the undisputed king.

The king ruled over all that was written, be they blogs, articles, ads, fiction, or a killer love letter. All that was copy sat at the feet of the king.

Nothing succeeded without content. Writing without it was cast from the kingdom, banished as self-serving junk mail and the much-loathed “interruption marketing.”

But the king is dead.

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How the Authority Rules Report Brought
Me 234% More Site Memberships

Authority Rules

Recently, I learned a handful of techniques from Brian Clark that brought me some pretty intriguing results.

234% more site memberships.

62% more unique visitors.

100% more paying clients.

How much did I pay Brian to teach me how to do this? Not a dime. I got everything I needed out of a free report.

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The Complete Newbie’s Guide to Marketing

baby

Think it’s the lack of advanced techniques that’s been holding you back?

Think your blog isn’t finding readers because you don’t have the coolest plugins? Or that your sales page doesn’t convert because you couldn’t afford the 1,999 Secrets of Ninja Marketing Masters product that got released last month?

Think the secret to successful marketing and running a profitable online business is some piece of Jedi mastery that you would need to study for years to learn?

Not even close.

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