Is Writing Obsolete?

quill pen

The written word is having a tough time.

It’s not just that literacy rates are surprisingly bad. (One source maintains that half of American adults can’t read an eighth grade-level book.) But even among people who can read, fewer and fewer want to read.

If you’re a passionate reader (as I am), this might bring you to the brink of despair.

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Educate to Dominate Your Competition

Educate

First off, check out this quotation:

It is easier to resist at the beginning than at the end.
~Leonardo da Vinci

Now, let me ask you this… How do you spark the buying process without a lot of high-pressure, high-hype selling?

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The Single Most Important Thing Your Headline Must Do

Important

Imagine you’re going through your RSS reader and skimming the headlines as you sip your coffee, thinking about the busy day ahead.

You have an early presentation, lunch with Sue, a meeting at 2:30 and a call at 3:10. You promised the wife you’d pick up chicken for supper and then there’s that new DVD you wanted to grab on the way home.

You’re skimming the list and just one headline reaches out and grabs you.

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Why You’re Too Qualified and Respectful to Produce Great Content

Respect

If you’re like most bloggers, you’re making two huge mistakes with your content. You’re suffering from both qualification and respect when you write.

You’ll need to leave both of those behind if you want to be a successful writer with high conversion rates. The only way to write powerfully is to be bold, and to write boldly you must stop qualifying yourself and being overly respectful.

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The 7 Deadly Sins of Blogging

Bloggng Sins

If you write a blog, the bad news is you have millions of competitors.

The good news is most of them suck.

The same problems come up again and again, keeping bloggers from building a real audience for what they have to say. So how about you? Do you commit one of these seven deadly sins with your content?

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The Ramones’ Guide to Killer Content

Ramones

What could you possibly learn about killer online content from an old 70’s punk band consisting of three chords, four pinheads, and excessive Prince Valiant hair? The answer is: a whole bunch!

“Hey, Ho… let’s Go!” and “Gabba Gabba Hey!” are just two of the iconic chants the Ramones made famous when they exploded onto the scene in 1974.

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