If you read Copyblogger for any length of time, you’ll notice a theme that comes up again and again — the balance of creative “arty stuff” with pragmatic productivity.
Creativity makes our content worth reading. Strategic implementation gets us where we want to go. Each depends on the other.
On Monday, Stefanie Flaxman talked about cultivating a Pomeranian state of mind to expand your creativity. (Read the post to find out why you actually do want to do this.)
And on Tuesday, she outlined a plan to use that Pomeranian creativity to actually make something that other people want to read, watch, or listen to.