3 Reasons Why Great Writers Always Work Alone

why writers embrace solitude

Collaboration is all the rage these days. It’s implied in many words and phrases we love to hate:

  • There’s no “I” in “team!”
  • Let’s brainstorm!
  • Crowdsourcing!

And it seems there is no stopping this train. There’s even furniture that encourages collaboration.

Malcolm Gladwell presents a reason for this growing way of thinking: “Innovation — the heart of the knowledge economy — is fundamentally social.”

It’s beyond question that innovation is important for most companies, and if innovation is fundamentally social as Gladwell argues, then the fallout of such a view includes a depreciation of rugged individualism.

In fact, some argue individualism could be dying.

Is the great creative individual a thing of the past?

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3 Resources to Help You Write Thought-Provoking Content that Gets People Talking

Copyblogger Collection - give readers something to talk about

While we want people to view, talk about, and share our content, we’re often afraid of negative reactions.

We might even refrain from publishing our writing because we fear that our projects will look “stupid,” despite our thoughtful efforts and hard work.

The day you overcome the fear of looking “stupid,” you’ll feel extremely free.

Overcoming that fear is a two-step process.

Step One: realize that creative folks who produce content regularly don’t necessarily think their work is brilliant and immune to criticism — they just don’t care anymore if it happens to be perceived as “stupid,” “bad,” or “pointless.”

How do you stop caring? That’s Step Two: you must have confidence in your work and accept that it will take on a life of its own after you present it to the world.

To help you feel confident about your creations no matter how they’re interpreted, today’s Copyblogger Collection is a series of three handpicked articles that will show you:

  • How to become an experienced writer
  • How to communicate your expertise so you stand out from the crowd
  • How to write blog posts that make people want to work with you

As you study the following lessons, consider how you can produce meaningful work that makes you proud and sparks a conversation.

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How Michelle Miller (Writer and Producer of ‘The Underwriting’) Writes: Part Two


From wildly successful transmedia serial writer to internationally published author, this week’s guest on The Writer Files — Michelle Miller — has tapped into her former life in high finance to create a hit franchise in The Underwriting.

Billed as social satire, Ms. Miller’s original 12-part serial drew angel investors that helped her build it into a viral, multimedia maelstrom.

Her marriage of the cutthroat worlds of both investment banking and tech landed her a traditional publishing deal, and her debut novel is now being developed into a television series.

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Why Originality Is King, and Why Every Online Business Owner Needs to Embrace It More


Youpreneur.FM host Chris Ducker delves into what it takes to be truly original in online business, why it’s important, and why you don’t need to cut corners in order to create new content.

We are back with another solo show on Youpreneur.FM!

Originality is something many of us have lost touch with, especially in the online world. We’ve forgotten how to set ourselves apart from the crowd, and many have simply ripped off other people’s ideas and content as their own.

On today’s episode, Chris maps out the five reasons why he believes originality is king in today’s online marketplace, why each reason is important, and how you can implement them in your business for greater success.

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11 Insights on Finding a Writing Voice Readers Take Seriously [SlideShare]

11 famous authors help you find your writing voice

This is the trap we typically fall into online:

We survey the landscape, note what our contemporaries and competitors are doing, and do likewise. We might put a small spin on what we see, but we largely end up saying something mild and meaningless to avoid criticism. God forbid if we upset the applecart.

Poppycock. Online, you must upset the applecart. Particularly if your livelihood is on the line.

As my friend Joanna Wiebe said, the attention and sales go to the people who “say something of consequence.” That convinces people to take you seriously.

And I’m not talking about being sensational here. Don’t say something controversial for the sake of controversy.

Instead, dig deep during your research to uncover the hook — the one idea that takes a risk and stands out. The angle, words, or voice in your content marketing that make people take a second look. Even if it is shocking.

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How to Use Humor in Content (Without Looking Like a Clown)


Have a sense of humor? Want to try a lighter style of marketing without looking like an idiot? Today’s episode of Hit Publish is for you.

Using humor is a great way to build bridges and tear down barriers with your customers.

More and more, consumers today want to see the “personal” side of a business and light-hearted content is perfect for this.

Even if you don’t think of yourself as a “comedian,” Hit Publish host Amy Harrison has six simple rules to help you test the water (safely) for using humor to win over your customers.

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