Online marketing that works
If you know Copyblogger, you know that we believe in writers.
Which is why we always look forward to the results from the “Ten Best Blogs for Writers” each year — a contest currently being produced by the blog Write to Done.
If you want to become a better writer yourself, it’s smart to study writers with strong voices, to learn about the craft of writing, and to spend time with others who share your obsession.
You can do all of that and more by checking out this year’s winners.
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Writer’s block feels like the end of your world.
Firstly, there’s the frustration — not being able to do something you love, that normally works like a dream.
Like getting into your finely-tuned, lovingly-polished car, turning the key and hearing a pathetic splutter. Or hitting the ‘Jump to Lightspeed’ button and watching the stars just sit there while the TIE Fighters close in.
Secondly, there’s the professional anxiety. If you’re an author, will you meet that deadline? If you’re a copywriter, can you still cut it for your clients?
Last and worst, there’s the identity crisis.
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Sherlock Holmes was the greatest Consulting Detective in the world.
Though merely a fiction, written over a century ago by Sir Arthur Conan Doyle, his methods of logical deduction are without equal.
Holmes’ mastery of his craft brought him to the fog-cloaked London doorsteps of the most powerful people of his time.
Correction: those clients came to him.
They ran, desperate, to his Baker Street rooms, begging for his help, willing to pay any amount he requested in return for his services.
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Welcome to The Lede.
Every week I’ll be digging up and linking to stories, news, and opinion relevant to online marketing and copywriting.
Email, social media, innovation, SEO, productivity, mobile, conversion, publishing, and everything in between.
No commentary, just a fast, single page of headlines that you can grab, scan, and squeeze for all they may (or may not) be worth.
All right then, on with it …
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During his career he was loved, hated, admired, dissed, fought over … but never ignored.
His name? Pablo Diego José Francisco de Paula Juan Nepomuceno María de los Remedios Cipriano de la Santísima Trinidad Ruiz y …
Picasso.
Anybody with a name like that was bound to lead a big, bold, messy life, and Picasso did exactly that.
I have to confess that I’ve had a creative crush on him ever since I first encountered his work in my college art history class.
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Every writer who has ever lived has lusted after ideas.
Where are they, how do I get them, and how do I keep them coming?
If you’ve been writing long enough, you know that — like Solomon — there is nothing new under the sun.
Try as you might to sweat them out of your head or pull them gently from the stars above, there are no new ideas.
So, relax.
But the page is not going to write itself, is it? Where then do we turn for ideas that work, ideas that move, ideas that persuade?
In short, we steal them.
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