Why a Hot Seat Is Shockingly Good for Business

How a professional group helps grow your business

Back in 2004, the heat was on for me and my little marketing and design studio.

In those days, I was a single mom with a 10-year-old and a 12-year-old, and I desperately needed my business to produce.

And by that, I mean produce profit. I needed money, honey — to support my family, run my household, and build my business.

I knew it was time to ramp up my efforts. My business was successful, but it was time to take it to another level.

Around that time, I started hearing about mastermind groups.

And now, when I look back, I recognize that joining a mastermind group profoundly changed my business for the better, especially because of one specific exercise these groups do.

That’s what I’m going to share today. Because earlier this month, we began doing something similar inside one of our communities at Rainmaker Digital.

Read More…

How Joe Berkowitz (Journalist and Fast Company Editor) Writes: Part One


Author and Fast Company Editor Joe Berkowitz stopped by The Writer Files this week. His latest, a humor book titled You Blew It!: An Awkward Look at the Many Ways in Which You’ve Already Ruined Your Life, lands this October. He took a break from his busy schedule to rap with host Kelton Reid about how he survives the harried life of a big city journalist.

In addition to his work for Fast Company, Joe’s writing has been featured in The Awl, Salon, The Village Voice, Vulture, RollingStone.com, GQ.com, McSweeney’s Internet Tendency, and many others.

For a writer who works on breakneck deadlines, and almost never gets a break from the writing life, he has some pretty solid advice for keeping the cursor moving.

Read More…

3 Practical Content Conversion Tactics That Actually Work Today (and Where You Can Find Even More)


Ever wondered if those content tips you read a few years back are still relevant today? Hit Publish host Amy Harrison has just returned from a conference of conversion experts who spilled the beans on what tactics are working right this minute. And she wants to share them with you …

Last week, Amy was part of a copywriting panel at the Call to Action Conference in Vancouver. The two-day event was packed with practical, actionable tactics from conversion experts all around the world.

These are the people who know what to do to your landing page, in terms of design and content, to make people want to take action.

Amy has picked her top three takeaways that she thinks you, as a Hit Publish listener, will love, but she’s also linking to more resources on Rainmaker.FM to help you boost those conversion rates.

Read More…

The Easiest Way to Know if Your Project Has Failed


Today’s guest on Hack the Entrepreneur is a speaker, advisor, entrepreneur, and the bestselling author of multiple books, such as Engagement from Scratch! and The Audience Revolution.

He is the founder of Firepole Marketing and Productive Inbox, and the host of the Business Reimagined podcast. He is also the creator of training programs, such as Audience Business Master Class and Course Builders Laboratory, which have collectively trained more than 3,000 online entrepreneurs.

In just a few years, Firepole Marketing hit seven figures in revenue and a worldwide team of 20 people, who support a community of more than 40,000 entrepreneurs.

Read More…

Finding the Balance Between Pragmatism and Your Ideals


If you feel like you need to choose between idealism and getting your bills paid, look again.

If you’re getting along financially but compromising your own beliefs, you’re going to make yourself sick and miserable. But if you’re leading some kind of “pure” life but suffering a lot of financial stress, that’s not the key to a great life either.

Somewhere, there’s going to be a path that brings those two together, and that will get you where you want to go.

Read More…

Building a Trustworthy Brand in the Digital Business Environment


In today’s episode of the Search & Social Podcast (formerly Search & Deploy), host Loren Baker discusses social media and content with none other than Chris Brogan.

Chris and Loren dive into the importance of trust and relationship building in digital business as well as traditional relationships.

They also discuss the importance of content ownership, personal branding, the shelf life of social media, and how businesses can implement storytelling to break through the noise online.

Last but not least, they go over the specific things they’ve learned over the years from speaking, lifestyle choices, and also launching different digital businesses.

Read More…