How to Build a Successful Business With a Small Audience

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More subscribers. More traffic. More followers.

It’s easy to get caught up in the race for more. More is better, right?

We all want our businesses and blogs to grow. But not all growth is ideal or even beneficial. Sometimes blind growth can be harmful.

More contacts and more eyeballs doesn’t always mean better eyeballs. Would you rather have 1,000 people’s eyes completely glued to everything you do, or 100,000 with an attention span rivaling a fruit fly on amphetamines?

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Who is the Internet Marketing for Smart People Course for?

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It’s only for people who want:

  • A systematic, simple way to get a good grasp of the power of effective online marketing.
  • Easy-to-navigate tutorials on the “Copyblogger method” of creating a profitable online business or marketing your offline business online.
  • An organized reference guide to the “best of the best” that’s appeared on Copyblogger over the years.

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The Copyblogger Guide to
Zombie-Free Product Launches

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These days, a lot of online product launches are like zombie attacks.

One day, everything is fine. The next day, there’s a legion of crazy people banging on your virtual doors and windows, wanting to feed on you.

Who the hell are these zombies and how did they get my address? Time to break out the shotgun, or in this case, the Delete All button.

And it gets worse. That group of friends you hang out with from time to time? Yeah . . . they’re zombies too.

“Wait dude, I thought we were cool . . . why are you . . . Gaaaaaaaaaaaaaah!”

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4 Things an Ethical Internet Marketer
Can Learn from Spammers

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First things first: We hate spam. And we hate spammers. Maybe even more than you do.

So this article isn’t about endorsing spam in any way, or suggesting that you do anything unethical.

But as much as we hate spam and wish it didn’t exist, we can’t deny one fact.

Spammers make a killing online.

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The Mercenary’s Guide to Building
Your Internet Marketing Empire

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I don’t kill people for money (I do that for free).

I’m not wanted in 17 countries.

And I don’t ride on a steel horse.

But by many standards, I’m somewhat of a mercenary.

It started a few years ago, when I cut my teeth online by playing around in the internet marketing game.

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How to Win in Las Vegas,
And in Online Business

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I’ve written a few contrarian things lately.

Specifically, I ranted a bit about why I think the most common “make money online” technique doesn’t work for most people, and about how, really, the most important ingredients of success are persistence and grit.

Then, on my own blog, I ranted about why “systems” for achieving specific results don’t work.

I got a lot of comments, emails, and tweets agreeing — too many people are looking for a quick fix, and we need to remember the basics: hard work, and good old-fashioned stick-to-it-iveness.

But believe it or not, there’s actually a problem with taking that train of thought too far.

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