Content marketing tools and training.
Your “Big Break” is not coming (and why that’s good news).
Is your industry about to be transformed by the Internet?
Instagram marketing, some fresh ideas for email, and why you’re not as busy as you think you are.
Get into it all below, and make sure you follow @copyblogger on Twitter to grab these links — and a lot more — every week.
This is The Lede …
The best (and shortest) business book ever written.
Why visualizing your success could actually be hurting your chances for success.
The #1 overlooked skill for every author, and how to get 7,000 Twitter followers.
Oh yeah, make sure to follow @copyblogger on Twitter to grab these links — and a lot more — every week.
This is The Lede …
“Total freedom” is a creative cage.
What people are really doing online.
Steve Martin’s secret of success, and a massive (and mostly missed) opportunity on Twitter.
Speaking of Twitter, follow @copyblogger to grab these links – and a lot more – throughout the week.
On with The Lede …
Do you have the most important virtue needed to make it online (or off)?
Do you know what your marketing gig may look like tomorrow? How about next year?
Also, Louis CK, Google+, and some of the best writing advice you’ll ever read — right here, right now, in The Lede.
Follow @copyblogger on Twitter to grab these links – and a lot more – throughout the week.
All right, on with it …
Welcome to The Lede.
Every week I’ll be digging up and linking to stories, news, and opinion relevant to online marketing and copywriting.
Email, social media, innovation, SEO, productivity, mobile, conversion, publishing, and everything in between.
No commentary, just a fast, single page of headlines that you can grab, scan, and squeeze for all they may (or may not) be worth.
All right then, on with it …
Sure, you want comments.
And subscribers, and shares, and likes.
But you don’t really care about any of these things. You want what they will eventually lead to …
Money.
Yes, traffic is good, and so is reader engagement. But if you’re reading this, chances are you’re running a blog with the intention of marketing a business and making some money.
Now, that could be a bit distressing, because most bloggers are broke.
