Here’s How Affiliate Marketing Works

Affiliate Marketing

A while back you might have read Brian’s Effective Copywriting Tactics for Affiliate Marketing, which offered some great advice. But something tells me you might have wondered how to apply that advice to real-life affiliate marketing.

I’m going to show you exactly how I implemented those 5 tips with the Thesis theme affiliate program. And this isn’t theory–I used these five steps to earn a four-figure commission check in just ten days.

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Three Killer Content Strategies for
Building Affiliate Marketing Assets

Copywriting for Affiliate Marketing

Affiliate marketing isn’t that tough… if you’ve got attention and trust.

You can gain attention and trust through your relationship with people who agree to receive content from you. And you can gain attention from people via search engines because Google trusts your content.

Ideally, you want both.

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The Ultimate (Free) Landing Page Resource

Landing Pages are like Putting Greens

I finally got around to creating a landing page for all the great articles and case studies that Roberta Rosenberg has done on landing pages in the last year. It’s a pretty hefty resource, and I haven’t seen this much landing page advice in one place outside of a paid product.

Also, I realize there are some who are still fuzzy on the whole concept of what a landing page is. Or you may think of a landing page in only one context (such as PPC) without realizing all the ways they are used. So I added a comprehensive definition and some examples as well. Check it out here.

P.S. Oh, and if you’re wondering what golf has to do with landing pages, well… you’ll have to see for yourself.

A Three-Step Approach to
Strategic Content Development

Innovative Content

Social media and the blogosphere are fascinating because of the conversational nature of it all. Ideas are generated, evaluated, criticized, praised, and recycled.

Often, we’re happy participants in the conversation. Whether adding to the current Techmeme pile-on, or chiming in on an ongoing cross-blog discussion within our industry or niche, conversations make blogging tick in a way that static media does not.

But this series is about innovative content, and that means we want to start conversations. After all, the conversation starter gets the links, references, and bulk of the attention.

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SEO for Bloggers

Blogger's Guide to SEO

Aaron Wall has just released a great free resource entitled The Blogger’s Guide to SEO. It’s full of useful information for bloggers who want to rank well in search engines, and does a great job of driving home why writing for people (instead of search robots) is more important than ever.

Make sure to bookmark it at Delicious for future reference.

Is Beer the Key to Remarkable Blogging?

Remarkable Beer

Many people feel that their blog topics are too common and mundane to be remarkable. The truth is, most businesses and topics are viewed as commodities, so it’s crucial to find an angle that sparks interest and separates you from the pack.

Let’s look at the history of American beer—an industry filled with similar tasting, and some would argue completely unremarkable, products. You’ll see that products that are very similar to others can be distinguishable and remarkable, simply by telling the right story, using the right words, and better serving the right audience.

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