Content marketing tools and training.
Copyblogger is about to go on our annual holiday hiatus. We’ll be taking a break from posting while we catch up, get rested, and get excited about what we’ve got in store for you in 2010.
You may be taking a little time off yourself. Or you may still be going into the office, but the last week of the year is often a time when routine tasks slow down or stop altogether.
So what’s the smartest, most productive use you could make of the next seven days?
We live in a world of free. If you’re trying to make money, especially online, you might think that would make things difficult.
Every day, someone releases a new eBook, video, or podcast that not only contains tremendous value, but gives away many of the “tricks of the trade” that we used to have to pay for.
You’d think that the paid content business would be shrinking in the face of all this free information, but it keeps getting stronger. How can that be?
Are you familiar with the late comedian Mitch Hedberg? Very funny man, taken from us far too soon.
More on him in a minute.
But first I want to say that there are a lot of good internet marketers out there — people who have a ton of integrity and who produce excellent material. These people aren’t scammers.
You need something to sell if you want to make money online. Writing an ebook is still one of the best ways to do it.
Most sites are disappointed by the nickels and dimes that come in from advertising. If your site gets massive amounts of traffic, it can work, but if not, you’ll want to find a much more profitable source of revenue.
But most of us find that it’s not all that easy to translate high-quality content from your blog into a high-quality ebook.
What a wild three-and-a-half years, huh?
Copyblogger started out as a way for me to demonstrate what I knew and could do in order to collaborate on new media projects with others.
Now it’s the hub of a business enterprise that supports three families, two single guys, one single mom, and a host of domesticated animals.
Imagine that your occupation involves doing what you truly love, regardless of money.
Now imagine you do actually make good money doing what you love.
Let’s face it, unless you’re a trust fund kid or the developer of a Web 2.0 site, money still matters.
