You can hardly critique a guy who nailed the first-ever interview with the world’s most wanted drug lord. Yet, critique Sean Penn we did.
Sean Penn, if you remember, is an actor … an actor who, no matter how hard he tries (even after winning two Academy Awards for Best Actor), will never quite shake his most memorable role: stoned surfer Jeff Spicoli in Fast Times at Ridgemont High.
Mr. Penn is also a filmmaker, political activist, and he can now add journalist to his bio since penning a 10,000-word article about his secret meeting with Joaquín Guzmán Loera (known as El Chapo).
But, “Not so fast,” say professional journalists. Is Sean Penn someone we can trust?
Shortly after Rolling Stone published the article at midnight on Saturday, January 9, 2016, journalists from Dallas to New York have been picking the interview apart. Sonia Simone and Stefanie Flaxman even weighed in on the discussion on Copyblogger.FM.
One of the most notable and useful critiques that Sonia and Stefanie discussed comes from Kelly McBride, media ethicist and Poynter’s Vice President for Academic Programs.
Interestingly enough, though, McBride argues that the article’s journalistic failures should not rest on Penn’s shoulders.
Ready to reach a wider audience without having to create content from scratch?
Repurposing an old blog post into a SlideShare deck gives it new life and adds more value to your original content.
SlideShare decks can drive more traffic to your website and help you build your email list, too.
Here are five simple steps you can use to repurpose old content into a SlideShare deck.
Cornerstone content is the foundation of your content marketing plan.
It will help you establish a clear picture of the specific problems you can solve for potential customers.
As I said in Your Cornerstone Content Blueprint: Answers to 9 Common Questions, it can also help you achieve some even bigger goals, including:
- Getting links to your website
- Finding new readers
- Attracting subscribers
- Ranking in search engines for competitive keywords
- Highlighting archived material
Accordingly, cornerstone content is vital for both seasoned bloggers and anyone launching a brand-new website.
In this article, we’re going to explain the 11 essential ingredients of a cornerstone content page and present everything you need to know in a handy infographic.
If you want to work on your own site’s cornerstone content with the help of the Copyblogger team, sign up for our Content Challenge below the infographic.
Listen in to The Missing Link as two expert guests share how you can create videos and SlideShares that work for LinkedIn.
It’s easier than you think to create visually appealing videos and SlideShare presentations from the content you’ve already created.
Your content is worth more when shared in different formats.
So, you’ll want to listen closely to this episode to learn valuable information you can put to use right away.
This is an ode to your visual cortex.
It’s a little unsung hero that sits, unassuming, at the back of your brain.
It’s small — almost hidden — but it dominates your senses and creates the world around you.
And it’s hungry.
You see, your visual cortex is fast. It processes visual information faster than the rest of your brain processes words.
That’s why one of the most important things you can do to put a finishing touch on any piece of content is to add an image.
The image you add to your next post, podcast episode, or social media missive may connect with your reader in 13 milliseconds (or less). You’re able to convey meaning before a single word is read.
Images are powerful communicators.
Are you fully engaging your readers’ brains with images? If not, read on. We’re going to talk about how to find, choose, and use images so you can harness their power in all of your content.