Why Your Site’s Search Rank May Be Falling (And 4 Simple Ways to Fix it)

man falling

This isn’t supposed to be happening.

Your 8-year old website with the domain registered 10 years out is getting outranked by websites less than a year old with auto-renewal on.

And you thought the age of your website meant authority.

But the problem is this: domain age alone doesn’t grant you authority, and your domain registration strategy doesn’t impact your search rankings quite like you think it might. Your site’s content and the links coming to those pages are what matters.

What’s that you say? You have quality content and quality links and you’re still dropping in search rankings?

Well then the reason is clear …

Read More…

This WordPress Theme is a Perfect Fit for My Personal Site … Here’s Why it May Work for Yours Too

For the first time, I am the master of my domain. And by that I mean: I finally own jerodmorris.com.

From the time I became seriously web-aware, about six years ago, my name-specific domain has always been taken. Only non-.com, hyphenated, or add-my-middle-initial versions have been available.

Call me a narcissist domain snob, but yuck. Maybe you can relate?

Then I found out that jerodmorris.com would be coming open. You better believe I was there at 12:01 a.m. on the expiry date ready to pounce.

Finally, I felt both emboldened and excited to start carving out my own little corner of the web. I just needed to find myself the perfect WordPress theme.

Read More…

5 Dazzling Design Examples of What’s Possible with the Genesis Framework for WordPress

411 screenshot

I am so sick of this doggone website.

It had been a good 18 months since I’d updated the design. It didn’t use HTML5. It wasn’t mobile responsive. And the form and function of the site no longer fit the content as well as it could.

Worst of all, it just looked … old. It felt tired. I needed a change, but I’m no coder. Nor did I want to pay for a custom design.

Ever had a similar string of thoughts yourself about your own site?

Read More…

4 Easy Ways Non-Coders Can Add Personality to a WordPress Theme

Image of golden brick

It wasn’t easy, but you finally settled on a premium theme for your self-hosted WordPress website.

You bought it, installed it, and watched all of your content magically reorganize itself inside the pages and sidebars of your new site. Your content is served up with new fonts, colors, and beautiful white space. It looks great.

As a matter of fact, it looks just like the example theme that inspired you to choose it. Exactly like it.

At this point, it might dawn on you that your site now looks identical to hundreds of other websites out there. Oh sure, it’s gorgeous, but it’s not unique.

Read More…

Take a Look at These Four Breathtaking New WordPress Themes

Image of Sixteen Nine Theme from StudioPress.com

If you’re not a designer by trade or hobby, then putting a WordPress website together from scratch can feel a bit like scaling a mountain on your own (if you’ve never climbed before).

Daunting. Arduous. Maybe impossible.

Even experienced climbers, certainly those concerned with safety and support, are going to begin at a base camp and follow a somewhat beaten path — a framework.

Now, we can’t teach you the first thing about scaling a mountain, but our StudioPress team can most certainly guide you with ease and comfort toward majestic new heights when it comes to designing your website.

Read More…

Check out the Smart New Look at StudioPress

Image of New StudioPress.com Design

Once Genesis 2.0 was released a few weeks ago, the countdown to a new look and feel for StudioPress.com began.

That countdown just ran out …

The brand new StudioPress.com highlights the Genesis Framework’s design capabilities.

What Brian Gardner, Rafal Tomal, and the rest of the StudioPress team did is sleek in look, responsive in feel, and revealing of the vast potential our simple yet very powerful Genesis framework possesses.

Oh, and it performs … still loading in less than a second.

The new StudioPress.com shows you why more than 101,000 website owners have made StudioPress the industry standard for premium WordPress themes.

Read More…