Sometimes a little madness can be a good thing for everyone.
For example, the good folks in our StudioPress division have forged a bullet-proof theme framework called Genesis for easily and securely building WordPress websites. They’re also relentlessly crafting beautiful turn-key designs for it.
Could be considered a bit … obsessive.
Now, what if all 37 of those designs (Genesis itself + 36 child themes that work with it) were bundled together and delivered to you for a rock-bottom one-time payment? Oh yeah, and let’s include all future themes, updates, and support in that bundle as well.