Comments on: 14 Lessons Learned from One of the World’s Highest-Paid Copywriters (Lessons 6-10)

By: Tim

Tim — Wed, 12 Oct 2011 01:20:20 +0000

Hey Arturo.. I had trouble finding it, too. I trawled through Sean’s author archive and found it here:
http://www.copyblogger.com/dan-kennedy-3/

(I know thats an old comment, but for future reader’s sake…

By: Chauncey Worthing

Chauncey Worthing — Thu, 02 Jun 2011 18:24:08 +0000

I thought it was going to be several boring old post, but it really compensated for my time. I can post a link to that page on my blog. I am certain my visitors can find that incredibly practical.

By: kennedy

kennedy — Sat, 18 Sep 2010 18:32:04 +0000

Thanks for the very descriptive article, and I will in return bookmark it. I am always on the lookout for the best tools that are available on the market.

By: Sonia Simone

Sonia Simone — Sat, 29 May 2010 03:31:56 +0000

Arturo, see the link at the very beginning of the article: "Last week we looked at the first 5 steps in Dan Kennedy’s Ultimate Marketing Plan . . . "

By: Arturo

Arturo — Fri, 28 May 2010 23:24:44 +0000

Where is 11-14 of this series?

By: Daniel Johnston

Daniel Johnston — Thu, 25 Feb 2010 00:51:49 +0000

Love your points; great advice.

Free advertising is so easy to get these days, it’s amazing. All you have to do is, for example, guest post on a site like CopyBlogger, and suddenly you’ll have tons of traffic coming in (not that getting a guest post published here is easy).

Before, you had to either pay money or have a lot of connections, and then you have to do with big corporations…

Getting hot is a really amazing tool, and it’s unbelievable what you can accomplish if you become a trend; just by adding value.

A lot of people foolishly spend tons of money on advertising like drunken sailors when they don’t have any content. Although I promote myself through things like commenting, being on Twitter, etc. I’m completely revamping my blog, and especially if your blog has no content, spending money to advertise is foolish.

I recall hearing Neil Patel once saying in a bonus interview with Darren Rowse (which you can get by signing up to http://problogger.com/) that a guy once offered him something like $400,000 to market his business idea, but Neil wouldn’t accept because he didn’t think the idea was good. Obviously most people don’t have that much money to spend on advertising, but it can be translated to much lower amounts of money.

Kennedy’s split of why people lose customers is very insightful, but what exactly do you mean by “indifference?”

Going viral is such a powerful thing it’s scary: http://mashable.com/2009/12/30/addthis-2009/

Can’t wait for the top five!

By: Michelle Salater

Michelle Salater — Tue, 23 Feb 2010 14:57:35 +0000

As a business owner, one of my most challenging time management tasks is finding the ideal balance between gaining new customers and maintaining existing customers. In the end, however, I have found that when I continuously impress my existing customers they begin to solicit new customers for me all on their own!

By: Samantha Milner

Samantha Milner — Mon, 22 Feb 2010 15:34:49 +0000

Thanks sean – but no one listens to me when i tell them how good word of mouth is though – i will send them over to your post next time they disagree!!!

By: Σχολή Χορού

Σχολή Χορού — Mon, 22 Feb 2010 09:46:06 +0000

Very informative and useful as always, for these that are applicable to my business blog, thank you very much.

By: Content Vs. Marketing | Ghostwriter Dad

Content Vs. Marketing | Ghostwriter Dad — Mon, 22 Feb 2010 08:02:59 +0000

[...] finished the week on Friday with #’s 6-10 from the 14 secrets from one of the world’s highest paid copywriters, part two of my Dan Kennedy Series at Copyblogger. It was a great week behind the scenes and David [...]